Abstract: Adservers with the ability to access advertiser cookies and vice versa when both are serving from the advertiser's domain are provided, thereby avoiding the overhead and delay in backend cookie synchronization efforts. Further, advertising cookie data can be gathered regardless of whether a user is browsing a publisher's web site with an advertisement served by an adserver, or browsing the advertiser's web site, because the cookies were previously set when the user visited the advertiser's web site in the context of a first-party cookie. Even if the user has configured his or her browser to limit the setting of third-party cookies, the cookies can still be read by the adserver. By making cookie and advertising data immediately available in real time to both the advertiser and the adserver, the solution also provides for instantaneous and accurate targeting of web advertising to allow an educated ad selection process by either party.

Abstract: Cookie derivatives and methods for generating cookie derivatives are provided. A cookie derivative comprises a transformation of at least one portion of data associated with a cookie (e.g., a name and/or data value). The cookie derivative may comprise a persistent or non-persistent cookie derivative that may be stored on a user's computing device (e.g., within a browser). The cookie derivative may alternatively comprise a virtual cookie derivative that is stored on a server (e.g., in a log file, a cache, or other data storage of the server).

Abstract: Cookie derivatives and methods for generating cookie derivatives are provided. A cookie derivative comprises a transformation of at least one portion of data associated with a cookie (e.g., a name and/or data value). The cookie derivative may comprise a persistent or non-persistent cookie derivative that may be stored on a user's computing device (e.g., within a browser). The cookie derivative may alternatively comprise a virtual cookie derivative that is stored on a server (e.g., in a log file, a cache, or other data storage of the server).

Abstract: Adservers with the ability to access advertiser cookies and vice versa when both are serving from the advertiser's domain are provided, thereby avoiding the overhead and delay in backend cookie synchronization efforts. Further, advertising cookie data can be gathered regardless of whether a user is browsing a publisher's web site with an advertisement served by an adserver, or browsing the advertiser's web site, because the cookies were previously set when the user visited the advertiser's web site in the context of a first-party cookie. Even if the user has configured his or her browser to limit the setting of third-party cookies, the cookies can still be read by the adserver. By making cookie and advertising data immediately available in real time to both the advertiser and the adserver, the solution also provides for instantaneous and accurate targeting of web advertising to allow an educated ad selection process by either party.

Abstract: In one embodiment, a backlight controller for a zoned backlight display includes a processor having a brightness value output. The processor is configured to provide a brightness value for at least one brightness zone of the display based on a target brightness value for the at least one zone, a past brightness value of the at least one zone, and a brightness time response.

Abstract: Methods and systems are described for enabling the operation of a stereoscopic viewing device such that the viewing device provides a movable viewing window that enables the 3D rendering of 3D image data displayed by a backlit LCD device. In a particular implementation, the systems and methods disclosed herein are operable to control the operation of a pair of LCD shutter glasses.

Abstract: Cookie derivatives and methods for generating cookie derivatives are provided. A cookie derivative comprises a transformation of at least one portion of data associated with a cookie (e.g., a name and/or data value). The cookie derivative may comprise a persistent or non-persistent cookie derivative that may be stored on a user's computing device (e.g., within a browser). The cookie derivative may alternatively comprise a virtual cookie derivative that is stored on a server (e.g., in a log file, a cache, or other data storage of the server).

Abstract: Adservers with the ability to access advertiser cookies and vice versa when both are serving from the advertiser's domain are provided, thereby avoiding the overhead and delay in backend cookie synchronization efforts. Further, advertising cookie data can be gathered regardless of whether a user is browsing a publisher's web site with an advertisement served by an adserver, or browsing the advertiser's web site, because the cookies were previously set when the user visited the advertiser's web site in the context of a first-party cookie. Even if the user has configured his or her browser to limit the setting of third-party cookies, the cookies can still be read by the adserver. By making cookie and advertising data immediately available in real time to both the advertiser and the adserver, the solution also provides for instantaneous and accurate targeting of web advertising to allow an educated ad selection process by either party.

Abstract: Cookie derivatives and methods for generating cookie derivatives are provided. A cookie derivative comprises a transformation of at least one portion of data associated with a cookie (e.g., a name and/or data value). The cookie derivative may comprise a persistent or non-persistent cookie derivative that may be stored on a user's computing device (e.g., within a browser). The cookie derivative may alternatively comprise a virtual cookie derivative that is stored on a server (e.g., in a log file, a cache, or other data storage of the server).

Abstract: Adservers with the ability to access advertiser cookies and vice versa when both are serving from the advertiser's domain are provided, thereby avoiding the overhead and delay in backend cookie synchronization efforts. Further, advertising cookie data can be gathered regardless of whether a user is browsing a publisher's web site with an advertisement served by an adserver, or browsing the advertiser's web site, because the cookies were previously set when the user visited the advertiser's web site in the context of a first-party cookie. Even if the user has configured his or her browser to limit the setting of third-party cookies, the cookies can still be read by the adserver. By making cookie and advertising data immediately available in real time to both the advertiser and the adserver, the solution also provides for instantaneous and accurate targeting of web advertising to allow an educated ad selection process by either party.

Abstract: Methods and systems are described for enabling the operation of a stereoscopic viewing device such that the viewing device provides a movable viewing window that enables the 3D rendering of 3D image data displayed by a backlit LCD device. In a particular implementation, the systems and methods disclosed herein are operable to control the operation of a pair of LCD shutter glasses.

Abstract: A controller for an LCD display is described. The controller can control an LED backlight that includes an array of LED lighting elements and an LCD panel that includes a number of pixels. The controller can modulate an individual or groups of the lighting elements in the LED backlight, such as dimming lighting elements, to control a light-field emitted from the LED backlight. The modulation of the lighting elements, such as dimming, can improve image contrast ratios that are generated using the LCD display. Methods and apparatus are described that can simplify calculations used to determine 1) the light-field generated by the LED backlight and 2) a correction factor for adjusting pixel data. The correction factor can be used to adjust an amount of light transmitted by each pixel in the LCD panel to compensate for the backlight producing a light-field that is brighter in some areas and dimmer in other areas.

Abstract: Methods and systems are described for enabling the viewing of positionally and orientationally modified stereoscopic video material using one or more participants with near-to-eye displays with video content appearance altered to accommodate changes in orientation and position of the display.

Abstract: Methods and systems are described for enabling the operation of a stereoscopic viewing device such that the viewing device provides a movable viewing window that enables the 3D rendering of 3D image data displayed by a backlit LCD device. In a particular implementation, the systems and methods disclosed herein are operable to control the operation of a pair of LCD shutter glasses.

Abstract: A user can view creative from multiple locations (same laptop) and multiple devices (work computer, home computer, tablet, smartphone). The user can also adjust their privacy settings on their browser to accept or reject cookies and/or have anti-spam/spyware software that regularly deletes cookies. An enhanced counting method uses first-party cookie technology to track users across access channels and across privacy settings on their browser. The non-acceptance and deletion of cookies causes the accuracy of the traditional third-party cookie calculated reach and frequency calculations to vary widely. First-party cookies reduce this variability but are still subject to non-acceptance or deletion so additional actions need to be taken to provide the opportunity for accurate reports. Additional steps to increase the accuracy of reach and frequency reporting are provided.

Abstract: A user can view creative from multiple locations (same laptop) and multiple devices (work computer, home computer, tablet, smartphone). The user can also adjust their privacy settings on their browser to accept or reject cookies and/or have anti-spam/spyware software that regularly deletes cookies. An enhanced counting method uses first-party cookie technology to track users across access channels and across privacy settings on their browser. The non-acceptance and deletion of cookies causes the accuracy of the traditional third-party cookie calculated reach and frequency calculations to vary widely. First-party cookies reduce this variability but are still subject to non-acceptance or deletion so additional actions need to be taken to provide the opportunity for accurate reports. Additional steps to increase the accuracy of reach and frequency reporting are provided.

Abstract: Adservers with the ability to access advertiser cookies and vice versa when both are serving from the advertiser's domain are provided, thereby avoiding the overhead and delay in backend cookie synchronization efforts. Further, advertising cookie data can be gathered regardless of whether a user is browsing a publisher's web site with an advertisement served by an adserver, or browsing the advertiser's web site, because the cookies were previously set when the user visited the advertiser's web site in the context of a first-party cookie. Even if the user has configured his or her browser to limit the setting of third-party cookies, the cookies can still be read by the adserver. By making cookie and advertising data immediately available in real time to both the advertiser and the adserver, the solution also provides for instantaneous and accurate targeting of web advertising to allow an educated ad selection process by either party.

Abstract: A user can view creative from multiple locations (same laptop) and multiple devices (work computer, home computer, tablet, smartphone). The user can also adjust their privacy settings on their browser to accept or reject cookies and/or have anti-spam/spyware software that regularly deletes cookies. An enhanced counting method uses first-party cookie technology to track users across access channels and across privacy settings on their browser. The non-acceptance and deletion of cookies causes the accuracy of the traditional third-party cookie calculated reach and frequency calculations to vary widely. First-party cookies reduce this variability but are still subject to non-acceptance or deletion so additional actions need to be taken to provide the opportunity for accurate reports. Additional steps to increase the accuracy of reach and frequency reporting are provided.

Abstract: An apparatus for displaying images. The apparatus comprises: an LCD panel comprising a plurality of pixels for displaying the images; and a backlight comprising a plurality of light sources. Each of the plurality of light sources is associated with one of a plurality of zones and each of the plurality of zones comprises a plurality of grid points. A controller coupled to the LCD panel and the backlight is configured to retrieve contour data associated with each of the plurality of light sources. The contour data is associated with a 3-D contour shape comprising a plurality of facets, each facet associated with at least one of the plurality of grids. The controller is configured to determine a brightness level of at least one pixel in a first grid based on a slope value associated with a first facet associated with the first grid.

Abstract: A system for adjusting the light uniformity of a monitor. The system comprises a camera for capturing a test pattern image on a display of the monitor and a controller configured to select the test pattern image and to cause the monitor to display the selected test pattern image. The controller receives the captured image from the camera and compares pixel values from the captured image to known pixel values associated with the selected test pattern image. The selected test pattern image has an ideal uniform light distribution and the captured image has a non-uniform light distribution. In response to the comparison, the controller calculates a compensation light distribution that may be combined with the non-uniform light distribution to generate a resulting image on the display of the monitor having a resulting light distribution that approximates the ideal uniform light distribution.