Abstract: In embodiments of video playback analytics collection, an analytics script can be distributed to a client device along with video content that is requested by the client device. The analytics script is implemented to identify a type and/or version of a browser application that supports a video player session to playback the video content for viewing at the client device. The analytics script is also implemented to collect video playback data associated with the video content playback, detect an early end of the video player session before the playback of the video content is completed, and initiate communication of the video playback data to an analytics server. The analytics script can also initiate a timing delay to delay a browser navigation away from the video player session, where the timing delay is effective to allow communication of the video playback data to the analytics server.

Abstract: In embodiments of video playback analytics collection, an analytics script can be distributed to a client device along with video content that is requested by the client device. The analytics script is implemented to identify a type and/or version of a browser application that supports a video player session to playback the video content for viewing at the client device. The analytics script is also implemented to collect video playback data associated with the video content playback, detect an early end of the video player session before the playback of the video content is completed, and initiate communication of the video playback data to an analytics server. The analytics script can also initiate a timing delay to delay a browser navigation away from the video player session, where the timing delay is effective to allow communication of the video playback data to the analytics server.

Abstract: Embodiments of a system and method for rating audiences of network-based content of multiple content publishers are described. Embodiments may include, for each of multiple users, receiving usage information specifying one or more attributes of the user's content consumption activity with respect to network-based content. The usage information received for at least some of the users may be associated with network-based content from multiple different content publishers (e.g., different websites that host content portals). Embodiments may also include determining a subset of the multiple users that share one or more characteristics (e.g., demographic characteristics). Embodiments may also include generating a report based on a portion of the received usage information that is specific to the subset of the multiple users. The report may specify one or more aggregate attributes of the subset's content consumption activity.