Abstract: A method and an apparatus for connecting a plurality of electrical cable conductors to a corresponding plurality of conductors on a printed wiring board is provided. A section of the insulation at the termination end is displaced away from the adjacent section of insulation, thereby exposing bare conductors between the two insulated sections. The prepared termination end of the cable is then attached to a wire retaining device which guides the exposed conductors horizontally and vertically into physical contact with the printed wiring board conductors while isolating the conductors from each other. The retaining device is firmly clamped to the printed wiring board, thereby squeezing the ribbon cable conductors between the printed wiring board and the retaining device to provide an excellent electrical contact between the respective cable and printed circuit board conductors.