Abstract: A system, computer-implemented method and computer program product for creating one or more personalized interactive virtual stores. The system comprising an offline data creation module configured to generate a virtual store layout and fill information corresponding to one or more products into the generated virtual store layout to generate a virtual store. The system further comprising a gamification module configured to facilitate one or more customers to personalize, via an electronic communication device, the generated virtual store through gamification. Furthermore, the system comprises a mapping module configured to analyze changes in the personalized virtual store to provide real-time personalized recommendations to the one or more customers.