Abstract: A method for optimizing communication about entertainment events, including live music events. The method can include acquiring entertainment event data from a plurality of data sources, acquiring artist data, acquiring social media data, providing an application that allows a user of the application to access information associated with the entertainment event, wherein the user can save their favorite venues or artists, flag upcoming events, access special promotions, or share their plans and interests via social media, and creating a database, wherein the database includes information related to users, events, artists, venues, advertisers, and publications. The method may also include features for gamification of activity within the application and tracking of a “buzz” score to identify artists gaining in popularity.

Abstract: A method for optimizing communication about entertainment events, including live music events. The method can include acquiring entertainment event data from a plurality of data sources, acquiring artist data, acquiring social media data, providing an application that allows a user of the application to access information associated with the entertainment event, wherein the user can save their favorite venues or artists, flag upcoming events, access special promotions, or share their plans and interests via social media, and creating a database, wherein the database includes information related to users, events, artists, venues, advertisers, and publications. The method may also include features for gamification of activity within the application and tracking of a “buzz” score to identify artists gaining in popularity.