Abstract: A jewelry item, piece of jewelry, and ornament having a rotating design element therein. In one illustrative embodiment, a piece of jewelry can include an ornamental element maintained within a housing unit. The housing unit can be made so that the ornamental element rotates along its horizontal axis. The piece of jewelry can also include a turning assembly, which can be located within the housing unit. The turning assembly can rotate the ornamental element along the horizontal axis defined by the housing unit. In another illustrative embodiment, a piece of jewelry having a rotating pinwheel is presented. The pinwheel can be rotated either horizontally or vertically. The piece of jewelry can include a body for retaining the pinwheel and a rotary element for spinning the pinwheel. The rotary element can be placed within the body.