Abstract: In a computer network where remote user stations retrieve information from other sites in the network, a method and apparatus for creating and displaying dynamic link labels in a browser program operating on a remote user station. The link labels are created in an application program which can be run within the browser, and the link labels are designed to operate, at a minimum, in a similar manner as HTML hyper links. The link labels can also dynamically change in response to user input into the browser. For instance, the URL (Uniform Resource Locator) address or the text or appearance of the link label can change. Also, parameters based on user input can be formed by the application and used to form or alter other link labels.