Abstract: A method, system and computer program product for cross-device interaction, the method comprising: intercepting a triggering event by a mobile client application program; employing a low energy communication monitoring service adapted for searching at least one universally unique identifier advertised by a low energy communication advertisement service configured to enable retrieval of a content identifier associated with content received from a server and being displayed by a television client application program, retrieving using the at least one universally unique identifier the content identifier, and providing the content identifier to the mobile client application program; and, responsive to receiving notice on intercepting a user interaction event by a user interaction event listener, presenting by the mobile client application program an information item retrieved using the content identifier provided.

Abstract: A method, system and computer program product for cross-device interaction, the method comprising: intercepting a triggering event by a mobile client application program; employing a low energy communication monitoring service adapted for searching at least one universally unique identifier advertised by a low energy communication advertisement service configured to enable retrieval of a content identifier associated with content received from a server and being displayed by a television client application program, retrieving using the at least one universally unique identifier the content identifier, and providing the content identifier to the mobile client application program; and, responsive to receiving notice on intercepting a user interaction event by a user interaction event listener, presenting by the mobile client application program an information item retrieved using the content identifier provided.

Abstract: A method, system and computer program product for cross-device interaction, the method comprising: intercepting a triggering event by a mobile client application program; employing a low energy communication monitoring service adapted for searching at least one universally unique identifier advertised by a low energy communication advertisement service configured to enable retrieval of a content identifier associated with content received from a server and being displayed by a television client application program, retrieving using the at least one universally unique identifier the content identifier, and providing the content identifier to the mobile client application program; and, responsive to receiving notice on intercepting a user interaction event by a user interaction event listener, presenting by the mobile client application program an information item retrieved using the content identifier provided.