Abstract: A memory device and system for managing links to content or digital assets in an on-line, network or software application environment. The links and digital assets may be represented by unique identifiers and pointers or similar data. The memory device can take the form of a piece of jewelry, handheld game device, memory stick, toy or similar item. The memory device can include communication ports to provide connectivity to multiple devices including other memory devices, computers and similar electronic devices. The memory device can also include an input mechanism that allows a user to select an output of the memory device. The memory device can include a sensor or similar component that detects and receives non-digital input. The non-digital input can come from any source including sources embedded within pieces of jewelry, toys, electronic devices or similar items. The non-digital input can be received and stored as a digital value or used to modify an existing digital value.

Abstract: System and method for accessing and displaying personal information along with advertisement, software applications, or the like. The system and method include: retrieving from a memory device a unique identifier and a pointer; retrieving a redirect pointer from a pointer table responsive to the retrieved unique identifier and pointer; executing the retrieved redirect pointer to launch a software application to display a first content; displaying a second content and/or an advertisement with the first content.