Patents by Inventor Jonathan Novick

Jonathan Novick has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).

  • Direct page view measurement tag placement verification
    Patent number: 9262536
    Abstract: Disclosed herein are strategies for verifying placement of a direct measurement tag useful for measuring Internet traffic of a plurality of users at a website. For example, a method may include receiving web page identification data that is derived from user clickstream data, determining a URL associated with a domain based on the webpage identification information, and providing a measurement code verification web crawler with the URL and the depth to which to explore the domain for verifying measurement code placement with the web crawler.
    Type: Grant
    Filed: December 11, 2013
    Date of Patent: February 16, 2016
    Assignee: Compete, Inc.
    Inventors: Alon H. Landa, Brian S. Ingalls, Jonathan Novick, Robert Ahrens
  • Hybrid internet traffic measurement using site-centric and panel data
    Patent number: 8954580
    Abstract: This disclosure concerns a hybrid method for estimating Internet traffic including determining a fraction of a target population consisting of users displaying an identified characteristic by analysis of a census-based measurement of internet traffic for at least one website and receiving their clickstream data. The method also includes identifying a fraction of the group of participants that share the one or more characteristics, determining a behavioral composition by scaling the fraction of the group of participants by the fraction of the target population, and producing, at the host processing facility, an estimate of the target population's activity with respect to at least a part of the Internet that includes the at least one website by scaling the clickstream data for the subset of the group of participants by applying a weight based on the behavioral composition and the relative size of the target population.
    Type: Grant
    Filed: January 14, 2013
    Date of Patent: February 10, 2015
    Assignee: Compete, Inc.
    Inventors: Alon H. Landa, Jonathan Novick, Scott E. Gelin, Amit Phansalkar, Thomas E. Montroy, Lauren S. Moores
  • DIRECT PAGE VIEW MEASUREMENT TAG PLACEMENT VERIFICATION
    Publication number: 20140164350
    Abstract: Disclosed herein are strategies for verifying placement of a direct measurement tag useful for measuring Internet traffic of a plurality of users at a website. For example, a method may include receiving web page identification data that is derived from user clickstream data, determining a URL associated with a domain based on the webpage identification information, and providing a measurement code verification web crawler with the URL and the depth to which to explore the domain for verifying measurement code placement with the web crawler.
    Type: Application
    Filed: December 11, 2013
    Publication date: June 12, 2014
    Applicant: Compete, Inc.
    Inventors: Alon H. Landa, Brian S. Ingalls, Jonathan Novick, Robert Ahrens