Abstract: A system for tracking brand interactions is provided. The system includes a memory and at least one processor coupled to the memory. The at least one processor is configured to receive information defining a plurality of brand interactions, receive a first indication of a first interaction defined within the plurality of brand interactions from a first source system, receive a second indication of a second interaction defined within the plurality of brand interactions from a second source system different from the first source system, and record an association between the brand, the first interaction, the second interaction and the brand enthusiast.

Abstract: A system for tracking brand interactions is provided. The system includes a memory and at least one processor coupled to the memory. The at least processor is configured to receive information defining a plurality of brand interactions, receive a first indication of a first interaction defined within the plurality of brand interactions from a first source system, receive a second indication of a second interaction defined within the plurality of brand interactions from a second source system different from the first source system, and record an association between the brand, the first interaction, the second interaction and the brand enthusiast.

Abstract: A computer-implemented method and system for producing a graphic image representative of a certain geographic region indicating certain datasets. The method including selecting at least one objective dataset correlating to the certain geographic region and segmenting the selected at least one objective dataset into a plurality of interval ranges based upon prescribed values. At least one financial dataset is selected representing financial assets relating to the certain geographic region. A graphic image is generated of the certain geographic region indicating the selected objective dataset in accordance with the segmentation of the objective dataset into a plurality of interval ranges with the at least one financial dataset being superimposed on the objective dataset wherein risk exposure of the financial dataset to the certain geographic regions is graphically illustrated on the generated graphic image.