Abstract: A non-skid case for carrying packaged soft drinks and the like. The case has depressions in the lower surface of the bottom panel thereof which extend only partially through the bottom panel. The depressions are configured to entrap a portion of a high friction pad inserted therein to retain the pad, the pad forming a non-skid surface at the bottom of the case. Using this configuration, cases for carrying soft drinks may be molded in one piece using polyethylene and used on conveyor systems, etc. in place of wooden cases without sliding tendencies which are otherwise caused by the self-lubricating characteristics of polyethylene. Alignment of the pads in accordance with the ordered disposition of bottles in the case further enhances the stability of filled and stacked cases, with the lack of a through-hole in the region of the pad avoiding the local entrapment of syrups, etc., thereby avoiding any organic growth in that region.