Abstract: An application usage estimation device includes: a rule DB serving as a rule holding unit configured to hold an application usage estimation rule for estimating, based on location information, whether a specific application is used; and an application usage estimation unit configured to acquire the location information from a user terminal and to estimate, based on the application usage estimation rule held in the rule DB, whether the specific application is used in the user terminal.

Abstract: A place popularity estimation system for estimating popularity of a facility includes a posted-data acquisition unit configured to acquire posted data posted by a user; a posted-data determination unit configured to determine whether the posted data relates to a facility to be estimated and also indicates that a user who has posted the posted data has visited the facility to be estimated; a counting unit configured to count posted data for the facility to be estimated in accordance with the determination; a number-of-people information acquisition unit configured to acquire number-of-people information indicating the number of people who are located in a mesh including the facility to be estimated; a popularity estimation unit configured to estimate popularity of the facility to be estimated, based on a counted value and the number of people indicated by the number-of-people information; and an output unit configured to output information indicating the estimated popularity.

Abstract: In the magnetic recording medium, the non-magnetic substrate has an under-coat layer including the first flake powder of non-magnetic material on its surface and further has a back-coat film including the second flake powder of non-magnetic material on the opposite face on the non-magnetic substrate to the one face coated by the magnetic film; thereby splendid property of running durability and electromagnetic transducing characteristics is achieved in spite of thinning the total thickness of the magnetic recording medium.

Abstract: Disclosed herein is a magnetic recording medium having a magnetic layer comprising hexagonal ferrite magnetic particles each expressed as BaO.multidot.Fe.sub.12-x-y Sn.sub.x Mg.sub.y O.sub.18 (where, 0.55.ltoreq.x.ltoreq.0.88, 0.71.ltoreq.y.ltoreq.1.05). The hexagonal ferrite magnetic particles contained in this magnetic layer each have Sn and Mg partially substituted for Fe, the Sn and Mg being perfectly solid-soluble, thus being capable of providing hexagonal ferrite magnetic particles which are superior in crystalline properties and small in variation of composition. As a result, the coercivity distribution can be made further sensitive, both the self demagnetization and recording demagnetization in the short wave-length range can be reduced, and a higher reproducing output characteristic is attainable in the high density recording range.

Abstract: Disclosed herein is a perpendicular magnetic film of spinel type iron oxide formed on a surface of a base substrate in the form of columnar grains which are densely arranged perpendicularly to the surface of the base substrate. A vapor of an organic iron compound or a mixed vapor consisting of the organic iron compound vapor and a vapor of an organic metal compound different from the organic iron compound is added with oxygen to obtain a mixed gas. The mixed gas is subjected to chemical vapor deposition on the substrate at low temperature, at reduced pressure in plasma, thereby to obtain the perpendicular magnetic film.

Abstract: Disclosed is a composite magnetic powder comprising two crystal phases of a hexagonal ferrite portion and a spinel structure ferrite portion, which are different in thermal characteristic and in crystal structure and which are in a crystallographically epitaxial relation in each particle. The magnetic powder can be synthesized by reaction of starting components in a low temperature solution. Using the magnetic powder, a vertical magnetic recording medium can be provided, which is excellent in weather stability and suitable for short wavelength recording.

Abstract: The present invention provides a platelike magnetic powder made from a magnetic powder having particles each of which has a portion comprising the spinel type crystal structure and a portion comprising the magnetoplumbite type crystal structure. The magnetic powder provides a large saturation magnetization .sigma.s and a small temperature change .DELTA.Hc/.DELTA.T of coercive force in the vicinity of the room temperature. Further, the present invention is to provide a high density magnetic recording medium which uses the magnetic powder. Furthermore, the present invention is to provide, a method to easily manufacture the magnetic powder by the coprecipitation method. A raw material powder of superfine particles is prepared. The prepared powder is fired at a low temperature in a non-oxidizing atmosphere.