Patents by Inventor Keith Wardell

Keith Wardell has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).

  • Publication number: 20070061190
    Abstract: A method for optimizing a marketing campaign is provided. Initially, an analysis of a client's transaction data is performed. Campaign objectives are selected based upon the findings of this analysis. Rules are selected for each campaign based upon the rules' ability to achieve the selected objectives. Based on the rules, personalized communications are delivered to achieve the client's objectives.
    Type: Application
    Filed: August 4, 2006
    Publication date: March 15, 2007
    Inventor: Keith Wardell
  • Publication number: 20060047563
    Abstract: A method for optimizing a marketing campaign is provided. Initially, an analysis of a client's transaction data is performed. Campaign objectives are selected based upon the findings of this analysis. Rules are selected for each campaign based upon the rules' ability to achieve the selected objectives. Based on the rules, personalized communications are delivered to achieve the client's objectives.
    Type: Application
    Filed: September 2, 2004
    Publication date: March 2, 2006
    Inventor: Keith Wardell