Abstract: The stretch wrapping machine employs a touch panel input device as input means for setting the film wrapping data into the controller, and the display of the touch panel input device provides digital presentation of the information on set values of the film wrapping data or a machine failure. Wrapping conditions (e.g. feed rate of the feed mechanism, control amount of the feed roller, rotation ratio of the feed roller to a stretch roller) can be automatically computed simply by entering film wrapping data on the number of wraps on the load, the film overlap amount, the film wrapping tension or the film stretch ratio, etc. The film wrapping operation is performed based on the computated conditions. The wrapping machine further comprises a load detection unit for detecting a load which is imposed on a film fed out from the feed roller onto an article.