Abstract: The invention shows explicitly how direct and honest communication utilizing a distributed computing network, shared content and services, and a focus on social network dynamics and situational context can directly create experiential and realized value for all participants around the globe. Contributors (20), having instructional content to share (22) pertaining to the functional utilization of generically named goods, essentially become knowledge workers and are rewarded (26) during specific instances when commercial entity Sponsors (60), who have been granted rights through bidding in an auction (64), utilize this content to un-intrusively market their branded goods to interested and receptive Consumers (10), by having their brand names acknowledged as a valuable component of the original content. The content can also be federated with real-time calculations of statistical price information (37) and specialized data services (101) to further increase the experiential value.