Abstract: Described are methods for augmenting or enhancing the aroma of articles subjected to the action of aqueous hypochlorite bleach compositions by adding perfume aroma augmenting or enhancing quantities of aliphatic C.sub.10 -branched olefin-containing mixtures produced by dimerizing isoamylene, (2-methyl-2-butene) to aqueous alkali metal hypochlorite bleach compositions containing a stabilizindg and emulsifying quantity of at least one compound having the structue: ##STR1## wherein at least one of R.sub.1 and R.sub.2 represents C.sub.10 -C.sub.12 branched or straight chain alkyl an when one of R.sub.1 or R.sub.2 is C.sub.10 -C.sub.12 branched or straight chain alkyl, the other of R.sub.1 or R.sub.2 is hydrogen and wherein M.sub..alpha. and M.sub..beta.

Abstract: Described are methods for augmenting or enhancing the aroma of perfumes and perfumed articles by adding thereto perfume aroma augmenting or enhancing quantities of C.sub.10 -branched olefin mixtures produced by dimerizing isoamylene, (2-methyl-2-butene) as well as perfume compositions, colognes and perfumed articles including solid or liquid anionic, cationic, nonionic or zwitterionic detergents, fabric softener compositions, hair preparations and deodorant compositions as will as bleaching compositions containing same.

Abstract: Described are methods for augmenting or enhancing the aroma of perfumes and perfumed articles by adding thereto perfume aroma augmenting or enhancing quantities of novel C.sub.10 -branched olefin epoxide mixtures produced by dimerizing isoamylene, (2-methyl-2-butene) and then epoxidizing the resulting product; as well as perfume compositions, colognes and perfumed articles including solid or liquid anionic, cationic, nonionic or zwitterionic detergents, fabric softener compositions, hair preparations and deodorant compositions as well as bleaching compositions containing same.

Abstract: Described are methods for augmenting or enhancing the aroma of perfumes and perfumed articles by adding thereto perfume aroma augmenting or enhancing quantities of C.sub.10 -branched olefin mixtures produced by dimerizing isoamylene, (2-methyl-2-butene) as well as perfume compositions, colognes and perfumed articles including solid or liquid anionic, cationic, nonionic or zwitterionic detergents, fabric softener compositions, hair preparations and deodorant compositions as well as bleaching compositions containing same.

Abstract: Described are methods for augmenting or enhancing the aroma of articles subjected to the action of aqueous hypochlorite bleach compositions by adding perfume aroma augmenting or enhancing quantities of aliphatic C.sub.10 -branched olefin epoxide-containing mixtures produced by dimerizing isoamylene, (2-methyl-2-butene) and then epoxidizing the resulting product to aqueous alkali metal hypochlorite bleach compositions containing a stabilizing and emulsifying quantity of at least one compound having the structure: ##STR1## wherein at least one of R.sub.1 and R.sub.2 represents C.sub.10 -C.sub.12 branched or straight chain alkyl and when one of R.sub.1 or R.sub.2 is C.sub.10 -C.sub.12 branched or straight chain alkyl, the other of R.sub.1 or R.sub.2 is hydrogen and wherein M.sub..alpha. and M.sub..beta.

Abstract: Described are methods for augmenting or enhancing the aroma of perfumes and perfumed articles by adding thereto perfume aroma augmenting or enhancing quantities of C.sub.10 -branched olefin mixtures produced by dimerizing isoamylene, (2-methyl-2-butene) as well as perfume compositions, colognes and perfumed articles including solid or liquid anionic, cationic, nonionic or zwitterionic detergents, fabric softener compositions, hair preparations and deodorant compositions as well as bleaching compositions containing same.

Abstract: Described are methods for augmenting or enhancing the aroma of perfumes and perfumed articles by adding thereto perfume aroma augmenting or enhancing quantities of C.sub.10 -branched olefin mixtures produced by dimerizing isoamylene, (2-methyl-2-butene) as well as perfume compositions, colognes and perfumed articles including solid or liquid anionic, cationic, nonionic or zwitterionic detergents, fabric softener compositions, hair preparations and deodorant compositions as well as bleaching compositions containing same.