Abstract: A detergent granule comprising at least one composite material, wherein said at least one composite material comprises: a C10-C13 sodium linear alkylaryl sulfonate and/or an alpha-sulfonated fatty acid ester such as methyl ester sulfonate; an alkaline agent, from about 0.05% to about 1.2%, by weight of said granular detergent admix, of an brightener; and from about 10% to about 35%, by weight of said granular detergent admix, of a bleaching system comprising: a source of peroxide; and a bleach activator.

Abstract: A method of laundering fabric materials in a washing machine includes the steps of providing a non-particulate detergent product comprising a mixture of spray-dried detergent and an agglomeration detergent comprising a perborate component, and a flow aid; providing a flexible porous bag for receiving the non-particulate detergent product; placing the non-particulate detergent product within the flexible porous bag containing the detergent product in the washing machine with the fabric materials to be washed.

Abstract: A process for producing a water-dispersible non-particulate detergent product includes the step of providing a particulate detergent composition. The process further includes the step of adding a flow aid to the particulate detergent composition in a range of from about 0.1% to about 25% by weight of the particulate detergent composition. The process then includes the step of compacting the particulate detergent composition having the flow aid by applying a pressure in an amount sufficient to form the water-dispersible non-particulate detergent product having a density of at least about 1000 g/l. This process enables the manufacture of a rapidly dispersing non-particulate detergent composition that sinks in water.

Abstract: A process for producing a non-particulate laundry detergent comprises the steps of providing a powdered porous carrier material, adsorbing a perfume onto the powdered porous carrier material, and depositing the powdered porous carrier material having adsorbed perfume on the non-particulate detergent product. In another aspect of the invention, a process for producing a non-particulate detergent product having a perfume loaded carrier material coating includes the step of providing a non-particulate detergent composition having an electrically conductive surface. The process further includes grounding the electrically conductive surface of the non-particulate detergent composition. Still further, the process includes providing an electrostatically chargeable carrier material having a perfume adsorbed therein.

Abstract: A process for producing a water-dispersible non-particulate detergent product includes the step of providing a particulate detergent composition. The process further includes the step of adding a flow aid to the particulate detergent composition in a range of from about 0.1% to about 25% by weight of the particulate detergent composition. The process then includes the step of compacting the particulate detergent composition having the flow aid by applying a pressure in an amount sufficient to form the water-dispersible non-particulate detergent product having a density of at least about 1000 g/l. This process enables the manufacture of a rapidly dispersing non-particulate detergent composition that sinks in water.

Abstract: A detergent tablet which contains a bleach activator is disclosed. The bleach activator is in particulate form and has a particle size in a range of from about 100 microns to about 4000 microns. The bleach activator is present in a range of from about 0.1% to about 15% by weight of the detergent tablet.