Patents by Inventor Marc E. Silverberg

Marc E. Silverberg has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).

  • Patent number: 7480862
    Abstract: In one embodiment, a computer program blocks windows categorized as bad windows, while allowing windows categorized as good windows to be displayed. The computer program may categorize a window by consulting one or more lists. In one embodiment, a list may be updated from time to time to optimize the computer program and prevent program-obsolescence. Techniques for defeating a window-blocking mechanism are also disclosed. In one embodiment, a computer program detects if a window is of a type that offers a product to a user. If so, the computer program provides a separate window containing information regarding the product. In one embodiment, a computer program detects if a user has a need for the computer program. If so, the user is informed of the efficacy of the computer program, which is then offered to the user.
    Type: Grant
    Filed: November 27, 2001
    Date of Patent: January 20, 2009
    Assignee: Claria Corporation
    Inventors: Jax B. Cowden, Kevin V. Dahlstrom, Scott G. Eagle, Charles Gilbert, Philip D. Hollrah, Anthony G. Martin, Jeffrey A. McFadden, Mark E. Pennell, Marc E. Silverberg
  • Patent number: 7249053
    Abstract: In one embodiment, a first message and a second message are sequentially displayed in the same presentation vehicle. Initially, the first message may be displayed in the presentation vehicle. The second message may replace the first message in the presentation vehicle if the presentation vehicle is about to be closed. Sequentially displaying two messages in the same presentation vehicle minimizes the number of presentation vehicles on a computer screen and provides at least two chances to attract an end-user's attention. It provides end-users with another alternative choice without taking up any more display space. When employed to display advertisements, for example, this provides more value to end-users and enables more advertisers to reach their target audience.
    Type: Grant
    Filed: June 16, 2003
    Date of Patent: July 24, 2007
    Assignee: Claria Corporation
    Inventors: Robert W. Wohlers, Scott G. Eagle, Lee E. Amber, Marc E. Silverberg
  • Patent number: 7162739
    Abstract: In one embodiment, a computer program blocks windows categorized as bad windows, while allowing windows categorized as good windows to be displayed. The computer program may categorize a window by consulting one or more lists. In one embodiment, a list may be updated from time to time to optimize the computer program and prevent program-obsolescence. Techniques for defeating a window-blocking mechanism are also disclosed. In one embodiment, a computer program detects if a window is of a type that offers a product to a user. If so, the computer program provides a separate window containing information regarding the product. In one embodiment, a computer program detects if a user has a need for the computer program. If so, the user is informed of the efficacy of the computer program, which is then offered to the user.
    Type: Grant
    Filed: November 27, 2001
    Date of Patent: January 9, 2007
    Assignee: Claria Corporation
    Inventors: Jax B. Cowden, Kevin V. Dahlstrom, Scott G. Eagle, Charles Gilbert, Philip D. Hollrah, Anthony G. Martin, Jeffrey A. McFadden, Mark E. Pennell, Marc E. Silverberg
  • Publication number: 20040254834
    Abstract: In one embodiment, a first message and a second message are sequentially displayed in the same presentation vehicle. Initially, the first message may be displayed in the presentation vehicle. The second message may replace the first message in the presentation vehicle if the presentation vehicle is about to be closed. Sequentially displaying two messages in the same presentation vehicle minimizes the number of presentation vehicles on a computer screen and provides at least two chances to attract an end-user's attention. It provides end-users with another alternative choice without taking up any more display space. When employed to display advertisements, for example, this provides more value to end-users and enables more advertisers to reach their target audience.
    Type: Application
    Filed: June 16, 2003
    Publication date: December 16, 2004
    Inventors: Robert W. Wohlers, Scott G. Eagle, Lee E. Amber, Marc E. Silverberg
  • Publication number: 20030098882
    Abstract: In one embodiment, a computer program blocks windows categorized as bad windows, while allowing windows categorized as good windows to be displayed. The computer program may categorize a window by consulting one or more lists. In one embodiment, a list may be updated from time to time to optimize the computer program and prevent program-obsolescence. Techniques for defeating a window-blocking mechanism are also disclosed. In one embodiment, a computer program detects if a window is of a type that offers a product to a user. If so, the computer program provides a separate window containing information regarding the product. In one embodiment, a computer program detects if a user has a need for the computer program. If so, the user is informed of the efficacy of the computer program, which is then offered to the user.
    Type: Application
    Filed: November 27, 2001
    Publication date: May 29, 2003
    Inventors: Jax B. Cowden, Kevin V. Dahlstrom, Scott G. Eagle, Charles Gilbert, Philip D. Hollrah, Anthony G. Martin, Jeffrey A. McFadden, Mark E. Pennell, Marc E. Silverberg
  • Publication number: 20030101242
    Abstract: In one embodiment, a computer program blocks windows categorized as bad windows, while allowing windows categorized as good windows to be displayed. The computer program may categorize a window by consulting one or more lists. In one embodiment, a list may be updated from time to time to optimize the computer program and prevent program-obsolescence. Techniques for defeating a window-blocking mechanism are also disclosed. In one embodiment, a computer program detects if a window is of a type that offers a product to a user. If so, the computer program provides a separate window containing information regarding the product. In one embodiment, a computer program detects if a user has a need for the computer program. If so, the user is informed of the efficacy of the computer program, which is then offered to the user.
    Type: Application
    Filed: November 27, 2001
    Publication date: May 29, 2003
    Inventors: Jax B. Cowden, Kevin V. Dahlstrom, Scott G. Eagle, Charles Gilbert, Philip D. Hollrah, Anthony G. Martin, Jeffrey A. McFadden, Mark E. Pennell, Marc E. Silverberg
  • Publication number: 20030101241
    Abstract: In one embodiment, a computer program blocks windows categorized as bad windows, while allowing windows categorized as good windows to be displayed. The computer program may categorize a window by consulting one or more lists. In one embodiment, a list may be updated from time to time to optimize the computer program and prevent program-obsolescence. Techniques for defeating a window-blocking mechanism are also disclosed. In one embodiment, a computer program detects if a window is of a type that offers a product to a user. If so, the computer program provides a separate window containing information regarding the product. In one embodiment, a computer program detects if a user has a need for the computer program. If so, the user is informed of the efficacy of the computer program, which is then offered to the user.
    Type: Application
    Filed: November 27, 2001
    Publication date: May 29, 2003
    Inventors: Jax B. Cowden, Kevin V. Dahlstrom, Scott G. Eagle, Charles Gilbert, Philip D. Hollrah, Anthony G. Martin, Jeffrey A. McFadden, Marc E. Silverberg
  • Patent number: D398184
    Type: Grant
    Filed: September 30, 1996
    Date of Patent: September 15, 1998
    Assignee: The Clorox Company
    Inventors: Marc E. Silverberg, M. Gary Grossman, Michael P. Ballone, Keith C. Kristiansen, Edward H. Meisner, Thomas C. Van Dyk