Patents by Inventor Mark Theophilis

Mark Theophilis has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).

  • Patent number: 11410205
    Abstract: Described are systems and methods for dynamic integration and presentation of advertising content and media content. The method includes receiving a request for media content from a remote computing device and providing, in response to the request, an interactive advertising unit. The interactive advertising unit includes a first content layer including the requested media content and a media player, a second content layer including the advertising content, wherein the advertising content comprises static content and interactive content, an integration module configured to display the requested media content in the media player, and reveal the advertising content in an area extending from a boundary of a playback window of the media player, wherein revealing the advertising content includes moving web page content to accommodate the advertising content. The method includes transmitting the interactive advertising unit for presentation on the remote computing device.
    Type: Grant
    Filed: March 17, 2021
    Date of Patent: August 9, 2022
    Assignee: VIACOM INTERNATIONAL INC.
    Inventors: Jaime Hintz, Mark Fortner, Adam Solomon, Colin McNamara, Mark Theophilis
  • Publication number: 20210217065
    Abstract: Described are systems and methods for dynamic integration and presentation of advertising content and media content. The method includes receiving a request for media content from a remote computing device and providing, in response to the request, an interactive advertising unit. The interactive advertising unit includes a first content layer including the requested media content and a media player, a second content layer including the advertising content, wherein the advertising content comprises static content and interactive content, an integration module configured to display the requested media content in the media player, and reveal the advertising content in an area extending from a boundary of a playback window of the media player, wherein revealing the advertising content includes moving web page content to accommodate the advertising content. The method includes transmitting the interactive advertising unit for presentation on the remote computing device.
    Type: Application
    Filed: March 17, 2021
    Publication date: July 15, 2021
    Inventors: Jaime HINTZ, Mark FORTNER, Adam SOLOMON, Colin McNAMARA, Mark THEOPHILIS
  • Patent number: 11017442
    Abstract: Described are systems and methods for dynamic integration and presentation of advertising content and media content. The method includes receiving a request for media content from a remote computing device and providing, in response to the request, an interactive advertising unit. The interactive advertising unit includes a first content layer including the requested media content and a media player, a second content layer including the advertising content, wherein the advertising content comprises static content and interactive content, an integration module configured to display the requested media content in the media player, and reveal the advertising content in an area extending from a boundary of a playback window of the media player, wherein revealing the advertising content includes moving web page content to accommodate the advertising content. The method includes transmitting the interactive advertising unit for presentation on the remote computing device.
    Type: Grant
    Filed: March 29, 2020
    Date of Patent: May 25, 2021
    Assignee: VIACOM INTERNATIONAL INC.
    Inventors: Jaime Hintz, Mark Fortner, Adam Solomon, Colin McNamara, Mark Theophilis
  • Publication number: 20200226644
    Abstract: Described are systems and methods for dynamic integration and presentation of advertising content and media content. The method includes receiving a request for media content from a remote computing device and providing, in response to the request, an interactive advertising unit. The interactive advertising unit includes a first content layer including the requested media content and a media player, a second content layer including the advertising content, wherein the advertising content comprises static content and interactive content, an integration module configured to display the requested media content in the media player, and reveal the advertising content in an area extending from a boundary of a playback window of the media player, wherein revealing the advertising content includes moving web page content to accommodate the advertising content. The method includes transmitting the interactive advertising unit for presentation on the remote computing device.
    Type: Application
    Filed: March 29, 2020
    Publication date: July 16, 2020
    Inventors: Jaime Hintz, Mark Fortner, Adam Solomon, Colin McNamara, Mark Theophilis
  • Patent number: 10650418
    Abstract: Described are systems and methods for dynamic integration and presentation of advertising content and media content. The method includes receiving a request for media content from a remote computing device and providing, in response to the request, an interactive advertising unit. The interactive advertising unit includes a first content layer including the requested media content and a media player, a second content layer including the advertising content, wherein the advertising content comprises static content and interactive content, an integration module configured to display the requested media content in the media player, and reveal the advertising content in an area extending from a boundary of a playback window of the media player, wherein revealing the advertising content includes moving web page content to accommodate the advertising content. The method includes transmitting the interactive advertising unit for presentation on the remote computing device.
    Type: Grant
    Filed: January 25, 2017
    Date of Patent: May 12, 2020
    Assignee: VIACOM INTERNATIONAL INC.
    Inventors: Jamie Hintz, Mark Fortner, Adam Solomon, Colin McNamara, Mark Theophilis
  • Patent number: 10229423
    Abstract: Described herein are methods, systems, and computer program products for dynamic integration and presentation of advertising content and media content. A server computing device receives a request for media content from a remote computing device. The server computing devices provides, in response to the request, an interactive advertising unit comprising a first content layer including the requested media content and a media player, a second content layer including the advertising content comprising static content and interactive content, and an integration module configured to display the requested media content in the media player, and reveal the advertising content in an area extending from a boundary of a playback window of the media player, wherein revealing the advertising content includes displacing web page content to accommodate the advertising content while keeping the web page content available for viewing and interaction.
    Type: Grant
    Filed: August 30, 2012
    Date of Patent: March 12, 2019
    Assignee: VIACOM INTERNATIONAL INC.
    Inventor: Mark Theophilis
  • Publication number: 20140006156
    Abstract: Described herein are methods, systems, and computer program products for dynamic integration and presentation of advertising content and media content. A server computing device receives a request for media content from a remote computing device. The server computing devices provides, in response to the request, an interactive advertising unit comprising a first content layer including the requested media content and a media player, a second content layer including the advertising content comprising static content and interactive content, and an integration module configured to display the requested media content in the media player, and reveal the advertising content in an area extending from a boundary of a playback window of the media player, wherein revealing the advertising content includes displacing web page content to accommodate the advertising content while keeping the web page content available for viewing and interaction.
    Type: Application
    Filed: August 30, 2012
    Publication date: January 2, 2014
    Applicant: VIACOM INTERNATIONAL INC.
    Inventor: Mark Theophilis
  • Publication number: 20120158524
    Abstract: Described are systems and methods for dynamic integration and presentation of advertising content and media content. The method includes receiving a request for media content from a remote computing device and providing, in response to the request, an interactive advertising unit. The interactive advertising unit includes a first content layer including the requested media content and a media player, a second content layer including the advertising content, wherein the advertising content comprises static content and interactive content, an integration module configured to display the requested media content in the media player, and reveal the advertising content in an area extending from a boundary of a playback window of the media player, wherein revealing the advertising content includes moving web page content to accommodate the advertising content. The method includes transmitting the interactive advertising unit for presentation on the remote computing device.
    Type: Application
    Filed: December 16, 2010
    Publication date: June 21, 2012
    Applicant: Viacom International Inc.
    Inventors: Jaime Hintz, Mark Fortner, Adam Solomon, Colin McNamara, Mark Theophilis