Abstract: A beach pillow including a foam--e.g. a polyester--within a case enclosure covered by a terrycloth material so as to be machine-washable and dryable. In a preferred embodiment of the invention, a bottom-side of the case is provided with a releasable hook-and-loop type adhesive backing to adhere with a comparable adhesive material at a facing side of a towel, to allow for the holding of the pillow to the towel in a substantially vertical position when the towel is draped over a chair. A fastener at a corner extremity of the case permits the pillow to be easily carried about, and its temporary securement to a fixed object to be held thereby under varying wind conditions.