Abstract: Systems, methods, and computer-readable media are provided for data catalogs, metadata repositories, data discovery, and data governance, and in particular, for a canonical model-driven active metadata exchange for distributed data catalogues. Disclosed implementations include an application independent metadata repository with a Canonical Data Model (CDM). The CDM maintains a single set of use case agnostic mappings between data sources and the CDM. The physical mappings of a particular entity in the CDM are used to determine the different applications that are mapped to it and what objects or data structures that are exposed by that particular data source. Other embodiments may be described and/or claimed.

Abstract: Systems and methods are described for managing the application of data management actions to one or more data objects in a data store. The systems and methods extract at least a portion of a first set of data objects from a data store to a file, wherein a first data object of the first set of data objects comprises a first set of attributes and a set of data management actions. A second set of data objects is loaded into the data store. A confidence score is generated based on a comparison of the first data object of the first set of data objects and a second data object of the second set of data objects. A determination is made that the confidence score satisfies a condition. In response to the confidence score satisfying the condition, the set of data management actions is applied to the second data object.

Abstract: Methods, computer readable media, and devices for leveraging individual engagement history in account-based marketing personalization are provided. One method may include receiving information identifying an individual associated with a first business and an interaction between the individual and a second business, creating a new entity contact record, determining a global party identifier to be associated with the new entity contact record, updating the new entity contact record to include the global party identifier, calculating a unified lead score indicating a propensity of the individual as a prospect based on the individual, the first business, and the interaction, updating the new entity contact record to include the unified lead score, and, if the global party identifier is associated with an additional entity contact record, recalculating the unified lead score based on the additional entity contact record and updating the new entity contact record with the recalculated unified lead score.

Abstract: Systems, methods, and computer-readable media are provided for data catalogs, metadata repositories, data discovery, and data governance, and in particular, for a canonical model-driven active metadata exchange for distributed data catalogues. Disclosed implementations include an application independent metadata repository with a Canonical Data Model (CDM). The CDM maintains a single set of use case agnostic mappings between data sources and the CDM. The physical mappings of a particular entity in the CDM are used to determine the different applications that are mapped to it and what objects or data structures that are exposed by that particular data source. Other embodiments may be described and/or claimed.

Abstract: Systems and methods are described for managing the application of data management actions to one or more data objects in a data store. The systems and methods extract at least a portion of a first set of data objects from a data store to a file, wherein a first data object of the first set of data objects comprises a first set of attributes and a set of data management actions. A second set of data objects is loaded into the data store. A confidence score is generated based on a comparison of the first data object of the first set of data objects and a second data object of the second set of data objects. A determination is made that the confidence score satisfies a condition. In response to the confidence score satisfying the condition, the set of data management actions is applied to the second data object.

Abstract: Some embodiments of the present invention include determining if updates performed by a second user include a systematic change such as a reversal of an update previously performed by a first user within a time window. The reversal is associated with a record of data used by a gamification application executing in a computer system. A time delay is introduced between the update performed by the second user and rewarding the second user if the update performed by the second user includes the reversal within the time window. An update history of the first user and the second user is evaluated to identify pattern of reversals associated with similar records within the time window. The second user is prevented from being rewarded based on identifying that there are patterns of reversals from the update history occurring within the time window.

Abstract: A system and method for evaluating claims from sources to update database records. A trust score is developed for each source. If a source submits a claim, the trust score for that source and the value of the claim are evaluated against prior conflicting claims. If the current claim is deemed the most likely, then it is adopted as provisional “truth”. If not, the current claim is rejected.

Abstract: Some embodiments of the present invention include determining if updates performed by a second user include a systematic change such as a reversal of an update previously performed by a first user within a time window. The reversal is associated with a record of data used by a gamification application executing in a computer system. A time delay is introduced between the update performed by the second user and rewarding the second user if the update performed by the second user includes the reversal within the time window. An update history of the first user and the second user is evaluated to identify pattern of reversals associated with similar records within the time window. The second user is prevented from being rewarded based on identifying that there are patterns of reversals from the update history occurring within the time window.

Abstract: A system and method for evaluating claims from sources to update database records. A trust score is developed for each source. If a source submits a claim, the trust score for that source and the value of the claim are evaluated against prior conflicting claims. If the current claim is deemed the most likely, then it is adopted as provisional “truth”. If not, the current claim is rejected.