Patents by Inventor Nirav Bhavsar

Nirav Bhavsar has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).

  • Patent number: 8374913
    Abstract: A method and system are provided for comparing an effect of an audio-visual ad on Internet searches. In one example, the method includes receiving a keyword search related to the audio-visual ad and storing the keyword search in a keyword search database, extracting ad related keywords from digitized text of the audio-visual ad and storing the ad related keywords in an ad keyword database, comparing the ad keyword database to the keyword search database, wherein the comparing includes determining an ad effectiveness rank of the audio-visual ad, and storing the ad effectiveness rank of the audio-visual ad in an ad effectiveness database.
    Type: Grant
    Filed: April 7, 2008
    Date of Patent: February 12, 2013
    Assignee: Yahoo! Inc.
    Inventor: Nirav Bhavsar
  • Publication number: 20090254415
    Abstract: A method and system are provided for comparing an effect of an audio-visual ad on Internet searches. In one example, the method includes receiving a keyword search related to the audio-visual ad and storing the keyword search in a keyword search database, extracting ad related keywords from digitized text of the audio-visual ad and storing the ad related keywords in an ad keyword database, comparing the ad keyword database to the keyword search database, wherein the comparing includes determining an ad effectiveness rank of the audio-visual ad, and storing the ad effectiveness rank of the audio-visual ad in an ad effectiveness database.
    Type: Application
    Filed: April 7, 2008
    Publication date: October 8, 2009
    Inventor: Nirav Bhavsar