Abstract: An article holder, being specifically tailored to the needs of surfers and the like for containing a key and strapping same to the wrist or ankle, utilizes a pair of mating strips of Velcro laid out side-by-side with proximal end portions overlapping, with a nylon fabric rectangular backing panel stitched behind the overlapping end portions to define a hinge line between them so they may swing together in engaged relation, the geometry of the situation being such that when engaged, the distal ends of the strips will also engage when wrapped around a wrist or the like. A pocket structure is defined behind one of the end portions of one Velcro strip in two of the embodiments illustrated and claimed.