Abstract: This application relates to apparatus and methods for automatically determining and providing item advertisements, such as for display on a website. In some examples, a computing device obtains a prioritized list of item advertisements for each of a plurality of item categories. The computing device also obtains an item category for each of a plurality of positions of a display interface. Each item category may correspond to one or more of the plurality of item categories. Further, the computing device determines, for each position of the plurality of positions of the display interface, an item advertisement based on the item category for the position and the prioritized list of item advertisements. The computing device generates display interface position data identifying the item advertisement determined for each position of the plurality of positions of the display interface. The computing device transmits the display interface position data to a web server.

Abstract: This application relates to apparatus and methods for automatically determining and providing item advertisements, such as for display on a website. In some examples, a computing device obtains a prioritized list of item advertisements for each of a plurality of item categories. The computing device also obtains an item category for each of a plurality of positions of a display interface. Each item category may correspond to one or more of the plurality of item categories. Further, the computing device determines, for each position of the plurality of positions of the display interface, an item advertisement based on the item category for the position and the prioritized list of item advertisements. The computing device generates display interface position data identifying the item advertisement determined for each position of the plurality of positions of the display interface. The computing device transmits the display interface position data to a web server.

Abstract: This application relates generally to systems and methods for identification of facets for associated items in a datastore. In an embodiment, a method performed by a computing device includes: receiving, from a supplier device, a first item dataset characterizing a first item purchasable on a sales platform. The method also includes associating the first item with a facet in accordance with an instruction from an internal merchant device, where the facet is separate from the first item dataset, and where the facet may be selected to differentiate the first item from a second item purchasable on the sales platform. The method also includes retrieving the facet from a datastore in response to an item request from a customer device. The method also includes retrieving the first item dataset from a datastore in response to a selection of the facet from the customer device.

Abstract: This application relates generally to systems and methods for identification of facets for associated items in a datastore. In an embodiment, a method performed by a computing device includes: receiving, from a supplier device, a first item dataset characterizing a first item purchasable on a sales platform. The method also includes associating the first item with a facet in accordance with an instruction from an internal merchant device, where the facet is separate from the first item dataset, and where the facet may be selected to differentiate the first item from a second item purchasable on the sales platform. The method also includes retrieving the facet from a datastore in response to an item request from a customer device. The method also includes retrieving the first item dataset from a datastore in response to a selection of the facet from the customer device.