Abstract: A board game apparatus for playing a strategic and entertaining game. A game board and at least two types of playing pieces are provided. The game board is provided with a playing surface which displays a plurality of interconnected first symbols each of which displays a coded marking. Each coded marking is displayed on at least two first symbols on the game board. A plurality of first playing pieces are provided such that at least one first playing piece displays each code marked on a first symbol. Each of two or more players receives a set of distinguishable second playing pieces for placement on the first pieces he or she possesses on the game board. Each turn each player places at least one first playing piece on the game board at the first symbol of his or her choice marked with that same code. Players seek to position first playing pieces on first symbols sharing common boundaries, thereby creating chains.