Abstract: An antiperspirant and/or deodorant stick composition is disclosed comprising (a) 10-60 weight % of a volatile silicone such as cyclomethicone; (b) 2-30 weight % of a low melting point wax gelling agent (particularly stearyl alcohol); (c) 1-10 weight % of a high melting point wax (such as hydrogenated castor oil); (d) 0-15 weight % of an emollient which is different from (b) and (c); (e) 0.1-10 weight % of a superabsorbent powder with little or no tack upon wetting such as starch graft homopolymers and copolymers of poly(2-propenamide-co-2-propenioic acid) sodium salt; (f) 0-30 weight % of an antiperspirant active; (g) 0-1 weight % of a dimethicone copolyol; (h) 0.01-0.5 weight % of a selected cooling agent; and (i) 0-5 weight % (particularly 0.1-5 weight %) of a fragrance; wherein the ratio of cooling agent to superabsorbent polymer is in the range of 1:50-1:2.

Abstract: A stable, high efficacy, low residue surfactant-free, soft solid cosmetic composition (especially an antiperspirant and/or deodorant) comprising: (a) 40-75 weight % of a volatile silicone; (b) 0.5-20 weight % of a non-emulsifying silicone elastomer; (c) 0.1-10 weight % of a of a superabsorbent powder with little or no tack upon wetting; (d) 0.01-0.

Abstract: An antiperspirant and/or deodorant stick composition is disclosed comprising (a) 10-60 weight % of a volatile silicone such as cyclomethicone; (b) 2-30 weight % of a low melting point wax gelling agent (particularly stearyl alcohol); (c) 1-10 weight % of a high melting point wax (such as hydrogenated castor oil); (d) 0-15 weight % of an emollient which is different from (b) and (c); (e) 0.1-10 weight % of a superabsorbent powder with little or no tack upon wetting such as starch graft homopolymers and copolymers of poly(2-propenamide-co-2-propenioic acid) sodium salt; (f) 0-30 weight % of an antiperspirant active; (g) 0-1 weight % of a dimethicone copolyol; (h) 0.01-0.5 weight % of a selected cooling agent; and (i) 0-5 weight % (particularly 0.1-5 weight %) of a fragrance; wherein the ratio of cooling agent to superabsorbent polymer is in the range of 1:50-1:2.

Abstract: A stable, high efficacy, low residue surfactant-free, soft solid cosmetic composition (especially an antiperspirant and/or deodorant) comprising:

Abstract: A method of inducing a sale of a product in a retail environment includes providing the product in a storage structure from which a potential purchaser may take physical possession of the product. A true hologram is provided to project a three-dimensional holographic image into a first space proximate to the storage structure to attract potential purchaser attention. The holographic image from the true hologram is used to communicate information about the product to the potential purchaser.

Abstract: A holographic product labeling method includes defining a holographic image having content adapted to convey information relating to a product. In another aspect, the method includes providing a substrate encoded with a hologram adapted to render the holographic image. In yet another aspect, the method includes labeling the product with the substrate. Various implementations include use of true and/or multiplex holograms. Use of a transparent holographic substrate and an under label is further explored, as are uses of increased display capability provided to a given region of the holographic label according to the present invention.

Abstract: A stable, high efficacy, low residue surfactant-free, soft solid cosmetic composition (especially an antiperspirant and/or deodorant) comprising: (a) 40-75 weight % of a volatile silicone; (b) 0.5-20 weight % of a non-emulsifying silicone elastomer; (c) 0.1-10 weight % of a of a superabsorbent powder with little or no tack upon wetting; (d) 0.01-0.

Abstract: An antiperspirant and/or deodorant stick composition is disclosed comprising (a) 10-60 weight % of a volatile silicone such as cyclomethicone; (b) 2-30 weight % of a low melting point wax gelling agent (particularly stearyl alcohol); (c) 1-10 weight % of a high melting point wax (such as hydrogenated castor oil); (d) 0-15 weight % of an emollient which is different from (b) and (c); (e) 0.1-10 weight % of a superabsorbent powder with little or no tack upon wetting such as starch graft homopolymers and copolymers of poly(2-propenamide-co-2-propenioic acid) sodium salt; (f) 0-30 weight % of an antiperspirant active; (g) 0-1 weight % of a dimethicone copolyol; (h) 0.01-0.5 weight % of a selected cooling agent; and (i) 0-5 weight % (particularly 0.1-5 weight %) of a fragrance; wherein the ratio of cooling agent to superabsorbent polymer is in the range of 1:50-1:2.