Abstract: Brightness expression without solid white pattern is enabled, and video expression with an improved black level is achieved. A distortion module (5) reduces the luminance of a backlight source according to the histogram of the video signal so that the contrast may be a predetermined target one. A configuration design unit (13) sets the gain according to the luminance level (BLreduced) of the backlight source selected by the distortion module (5). When setting the gain, the luminance level (BLref) for reference of the backlight source preset according to the video feature value is referenced. If the video feature value meets a predetermined condition, the input video signal is always amplified with the gain. If not, depending on the relation between the BLreduced and the BLref, the input video signal is amplified or not.

Abstract: Brightness expression without solid white pattern is enabled, and video expression with an improved black level is achieved. A distortion module (5) reduces the luminance of a backlight source according to the histogram of the video signal so that the contrast may be a predetermined target one. A configuration design unit (13) sets the gain according to the luminance level (BLreduced) of the backlight source selected by the distortion module (5). When setting the gain, the luminance level (BLref) for reference of the backlight source preset according to the video feature value is referenced. If the video feature value meets a predetermined condition, the input video signal is always amplified with the gain. If not, depending on the relation between the BLreduced and the BLref, the input video signal is amplified or not.

Abstract: A display apparatus is provided which can achieve suitable screen display luminance depending on video content as well as can reduce power consumption sufficiently. A liquid crystal display apparatus includes a liquid crystal panel that displays video and a light source that illuminates the liquid crystal panel, and the emission luminance of the light source is controlled depending on the genre of the video displayed on the liquid crystal panel. The emission luminance of the light source is adjusted while maintaining approximately constant white chromaticity (white balance).

Abstract: A display apparatus is provided which can achieve suitable screen display luminance depending on video content as well as can reduce power consumption sufficiently. A liquid crystal display apparatus includes a liquid crystal panel that displays video and a light source that illuminates the liquid crystal panel, and the emission luminance of the light source is controlled depending on the genre of the video displayed on the liquid crystal panel. The emission luminance of the light source is adjusted while maintaining approximately constant white chromaticity (white balance).