Abstract: Embodiments of the present invention provide automatic systems and methods for creating a web site based on an emerging subject, which is also a search keyword, by analyzing search activities (or data) of Internet users of a popular Internet search engine. Analysis of search activity data of the Internet search engine can also provide search keywords that are most related to the emerging subject, and Internet sites with content relevant to the emerging subject. To create such a web site that is of interests to Internet users, the emerging subject and related search keywords mentioned above can be searched on Internet sites identified to have content relevant to the emerging subject. The search results are used to populate databases for this web site. After the web site is created and launched, users of the site can contribute to the content of the site. In addition, active users of the web site can engage in basic administration of the site, which reduces the need of intervention by paid administrators.

Abstract: Embodiments of the present invention provide automatic systems and methods for creating a web site based on a particular subject using information available on the Internet. Creating and maintaining a web site with updated content can be very time and resource consuming. Therefore, it is desirable to create and maintain such a site with an automatic system and method using information available on the Internet. To create such a site, the subject of the web site is determined first. Afterwards, search terms related to the subject of the web site are entered to conduct searches on the Internet for information relevant to the web site. The search results are used to populate databases for this web site. User contribution of additional content to a web site keeps the web site updated and interesting to all users of the site. In addition, users of the web site can engage in basic administration of the site, which reduces the need of intervention by paid administrators.

Abstract: Computer-implemented methods for ranking modules within a module page of a website are provided. One method includes generating a website that relates to a brand, and the website is configured to contain one or more modules, and each module has media content related to the brand. The method includes monitoring each module for user interactivity and examining rules associated with monitored user interactivity of each module. Then, the method ranks each of the modules that are part of the website based on the user interactivity and the examined rules, and the ranking is capable of causing an automated repositioning of one or more modules within the webpage.

Abstract: Methods, systems, and apparatuses for visualizing content of one or more websites are provided. An amount of available content contained by at least one website is determined. A three-dimensional object is displayed having a surface. Each location of the surface of the three-dimensional object corresponds to a portion of the determined amount of available content contained by the website(s). A user is enabled to select a location of the surface of the three-dimensional object. The selected location is mapped to the corresponding portion of the determined amount of available content contained by the website(s). Content of the website(s) corresponding to the selected location, such as a web page, video, audio, an RSS feed, etc., can be accessed by selection of the location. Interaction of the user with the website(s) can be tracked, and the resulting tracking information can be displayed on the three-dimensional object.

Abstract: Computer-implemented methods for defining access to brand related assets are provided. One method includes generating a website that relates to a specific brand, where the specific brand is associated with a plurality of assets that are integrated with the website, and the plurality of assets are obtained from a number of disparate sources. The method also includes assigning each asset an identifier, where the identifier defines a relation of each asset to the specific brand and defining a dashboard access to the specific brand. The dashboard access is configured to identify a user privilege for accessing specific ones of the plurality of assets of the specific brand, the user privilege enabling one or more of viewing details of an existing asset, adding a new asset, and modifying an existing asset.

Abstract: In another embodiment, a computer-implemented method for processing and optimizing selection of placement, of advertising content related to a brand, in websites of a network is provided. The computer-implemented method is processed by a server in response to communication from a user that is connected to the server over the Internet. The method includes receiving from the user, attributes of an advertisement to be placed on a brand-centric website that relates to the brand, and also receiving selections for types of websites to place the advertisement. The types of websites do not have to be brand-centric websites, but should include content related to the brand. Then, the method includes obtaining metrics from selected websites and historical performance for similar advertisements when placed on the selected websites. The method includes processing the obtained metrics and historical performance to preliminarily define an advertising model.

Abstract: A system and method operates on a client device and acquires a suspect list of user products based on information derived from the client device. The system normalizes the list, and the user confirms the accuracy of the product list. The user product list is sent to a server where the user product list is compared to other lists using collaborative filtering techniques. The collaborative filtering techniques determine products of interest for the use and the level of interest of the user. The system computes a similarity measure based upon the number of similar products that match the user's product list and rankings provided by the user and others. Demographic and behavioral data may also be used in performing the comparison and the similarity measure. The system acquires editorial rankings of products from other users and provides a ranked list of recommended products based upon the editorial rankings.