Abstract: A front panel having a front to back open section therein is coupled to a rear panel by a hinge. The rear panel has an area on its inside surface. Text and/or a design that characterizes the media carrier appears on the area. The raised area and the open section are sized and positioned relative to each other, such that the text and/or design is visible from the front, when the panels are parallel to each other with the container closed, and when the panels are perpendicular to each other when the container is open. Other embodiments are also described and claimed.