Abstract: Systems and methods for identifying a desirable subscriber by utilizing past subscriber content choices as well as subscriber is described. In one embodiment of the present invention, a content-access information database and a subscriber attribute database are merged to create a subscriber information database. A data analyzer, such as a data-mining application, provides tools for identifying desirable subscribers within the merged database.

Abstract: A method for providing an incentive for a viewer to watch and react to audio/video programming. The method includes prompting the viewer during a television programming stream to provide an indicated response to an event within an indicated time period, detecting the indicated response to the event, measuring a response time of the indicated response to the event, evaluating viewer performance based upon the response time, and providing the incentive to the viewer based upon the response time. The method involves a viewer actuating a pushbutton key of a set-top box remote control unit and transmitting and recording the response via the set-top box. A media delivery device for providing incentives, rewards, discounts, marketing data, and measurements to a viewer and a media delivery network.

Abstract: Systems and methods for customizing the presentation of a content-access list based on subscriber-specific information, such as historic viewing preferences and related information are described. An embodiment of the present invention includes a content-access-history database, a content database, and an option list creator, which combines data in the content-access-history and content databases to create lists of content-access options that are customized for individual subscribers. In one embodiment, a subscribers television viewing patterns and related behaviors are analyzed and the options in an electronic program guide (EPG) are filtered and sorted based on the results of the analysis.

Abstract: An interactive media delivery system enables interactive media programming to a multimedia device and also tracks a subscriber's use of the multimedia device. For example, the device tracks events, such as a change in programming, a change in channel selection, and/or the subscriber's interaction with a particular interactive services application. Each event may be stored as an event record in a database, and one or more of the event records may be merged with content data to form event timelines of programming or other activity to the multimedia device over a selected time period. Further, timelines may be analyzed to generate ratings and other information about programming and may also be correlated with demographics data for marketing analysis.

Abstract: A system for inserting viewer-specific advertising content comprises a viewer device. The viewer device identifies viewer characteristics regarding the viewer. Upon receipt of advertising content, the viewer device identifies advertisements matching the viewer characteristics. The viewer device inserts the advertisements matching the viewer characteristics into broadcast content.

Abstract: A portable device for assessing the degree of alignment between antenna and a satellite. In one embodiment, the device includes a portable housing that includes components for producing an audio and/or visual indication of the antenna's alignment with the satellite. The device may be self-contained and provide power to the antenna's frequency converter during the alignment process.

Abstract: This document discloses methods for enabling viewers to control and manage the presentation of programs based on specified types of rating categories and content attributes that the viewer desires not to be presented. The invention provides program data corresponding to each program. The data contains (1) time-varying information related to the content of discrete portions of the television program and, optionally, (2) corresponding data controlling the presentation of that content. By way of example, the program data includes rating and content attribute values as well as control data indicating to which media component the value applies or instructions corresponding to the ways in which each portion of the program may be disabled, modified, replaced, and/or edited. A set top box or other configured consumer electronics device combines the program data with data input by the user concerning the programming the user desires to disable and the methods therefor.

Abstract: This document discloses systems and methods for enabling viewers to control and manage the presentation of programs based on specified types of rating categories and content attributes that the viewer desires not to be presented. The invention provides program data corresponding to each program. The data contains (1) time-varying information related to the content of discrete portions of the television program and, optionally, (2) corresponding data controlling the presentation of that content. By way of example, the program data includes rating and content attribute values as well as control data indicating to which media component the value applies or instructions corresponding to the ways in which each portion of the program may be disabled, modified, replaced, and/or edited. A set top box or other configured consumer electronics device combines the program data with data input by the user concerning the programming the user desires to disable and the methods therefor.

Abstract: A set top box with a firewall is disclosed. The set top box uses two separate ports to communicate with two respective communications networks. The first port communicates with the first network to receive programming information and the second port communicates with the second network to receive information. A firewall, in communication with one of the ports, is capable of receiving and analyzing information from the port. The firewall helps to prevent harmful or unauthorized information from reaching other components of the set top box. The firewall can receive information before other components associated with the set top box and the firewall can include various different forms of filtering.

Abstract: A method for providing an incentive for a viewer to watch and react to audio/video programming. The method includes prompting the viewer during a television programming stream to provide an indicated response to an event within an indicated time period, detecting the indicated response to the event, measuring a response time of the indicated response to the event, evaluating viewer performance based upon the response time, and providing the incentive to the viewer based upon the response time. The method involves a viewer actuating a pushbutton key of a set-top box remote control unit and transmitting and recording the response via the set-top box. A media delivery device for providing incentives, rewards, discounts, marketing data, and measurements to a viewer and a media delivery network.

Abstract: A method and system for providing targeted advertisements over a networked media delivery system, especially interactive television networks, the system comprising tracking and storing viewer selections, analyzing the selections, and delivering targeted advertisements that appeal to the particular subscriber making the selections, the system including a merge processor, a file server, a profile processor, and a broadcast server contained in a head end in communication with a plurality of set-top boxes through a distribution network. Based on a subscriber's viewing habits and account information, the present invention delivers different, customized advertisements to different viewers watching the same program or channel. The present invention delivers the advertisements as either still frame bit maps or as video streams advertisement insertion in a playlist or a broadcast media program.

Abstract: A method and system for providing targeted advertisements over a networked media delivery system, especially interactive television networks, the system comprising tracking and storing viewer selections, analyzing the selections, and delivering targeted advertisements that appeal to the particular subscriber making the selections, the system including a merge processor, a file server, a profile processor, and a broadcast server contained in a head end in communication with a plurality of set-top boxes through a distribution network. Based on a subscriber's viewing habits and account information, the present invention delivers different, customized advertisements to different viewers watching the same program or channel. The present invention delivers the advertisements as either still frame bit maps or as video streams advertisement insertion in a playlist or a broadcast media program.

Abstract: A method and system for providing flexible subscriber VCR control of an interactive media system that limits the consumption of bandwidth capacity, the method comprising establishing a viewing time window during which a subscriber can watch an ordered program, enabling the subscriber to freely pause, rewind, and fast-forward the program so long as the end of the program does not exceed the end of the window, automatically tracking the remaining program running time against the time remaining in the window, deactivating the pause and rewind features if the remaining program running time equals the time remaining in the window, and reactivating the pause and rewind features if the program is fast-forwarded such that the time remaining in the window exceeds the remaining program running time.

Abstract: Systems and methods for customizing the presentation of a content-access list based on subscriber-specific information, such as historic viewing preferences and related information are described. An embodiment of the present invention includes a content-access-history database, a content database, and an option list creator, which combines data in the content-access-history and content databases to create lists of content-access options that are customized for individual subscribers. In one embodiment, a subscribers television viewing patterns and related behaviors are analyzed and the options in an electronic program guide (EPG) are filtered and sorted based on the results of the analysis.

Abstract: A system for inserting viewer-specific advertising content comprises a viewer device. The viewer device identifies viewer characteristics regarding the viewer. Upon receipt of advertising content, the viewer device identifies advertisements matching the viewer characteristics. The viewer device inserts the advertisements matching the viewer characteristics into broadcast content.

Abstract: A content transmission selection system is disclosed. The content transmission selection system receives requests from viewers for specific video content items. Using characteristics of the designated content item, the content transmission selection system determines whether to transmit the content item over a broadcast network or a broadband network.

Abstract: A user interface is presented on a monitor of a media device for providing information about available programs. The user interface includes an array having three columns (channel, current show, and next show) with commonly aligned rows. Each row of the channel column includes an indicator. Each row of the current show column includes a title naming a program currently available on a channel of the media device corresponding to the indicator in a commonly aligned row of the channel column. Each row of the next show column includes a title naming a show available after the current program on the same channel. The currently available program may be displayed on the monitor in response to a viewer selected row, indicator, and/or title in the array.

Abstract: A user interface is presented on a monitor of a media device for providing information about available programs. The user interface includes an array having three columns (channel, current show, and next show) with commonly aligned rows. Each row of the channel column includes an indicator. Each row of the current show column includes a title naming a program currently available on a channel of the media device corresponding to the indicator in a commonly aligned row of the channel column. Each row of the next show column includes a title naming a show available after the current program on the same channel. The currently available program may be displayed on the monitor in response to a viewer selected row, indicator, and/or title in the array.

Abstract: A multimedia system includes a multimedia device control program having a plurality of application program selectable controls for controlling operation of a like plurality of different classes of multimedia devices. Each class has a different set of controllable device functions or attributes. In response to selection of a class by an application program, a unique control panel is created in a user interface for controlling operation of a device. The selected control performs all of the processing actions necessary to control the device in response to user selections on the interface, without involvement of the application program in such actions. The multimedia control program includes a plurality of panel templates from which control panels are created in a control screen. Each panel has a plurality of controllers that can manipulated by a user to control a corresponding function of a multimedia device. The templates provide a consistent interfaces having a common look and feel.

Abstract: A technique is described for animating graphics objects (sprites) on a display. The display manager allows a user to select a sprite from the display or from a sprite table. Then the user selects the operation to perform on the sprite. Enabled operations include hiding the sprite, showing the sprite, redefining the sprite, placing the sprite or moving the sprite. The move operation allows the user to make the sprite the current cursor character and move it around the display under the control of the mouse. Any of the operations may be performed on the selected sprite. The operations are recorded for the user to later playback. Additionally, the user can select other sprites and perform additional operations on them. In this way, the user can interactively create an animated display consisting of multiple sprites. As the user creates the various sprite operations, he or she can play them back at any time to see how they appear and edit the operations to tailor them to the user's needs.