Patents by Inventor Seth Mitchell Demsey
Seth Mitchell Demsey has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).
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Patent number: 11961120Abstract: Systems and methods are disclosed for accessing first party Internet cookies. One method includes receiving, over an electronic network, a request for an electronic advertisement or an Internet cookie, wherein the request is received in response to a user requesting content from a subdomain of an advertising entity domain; and sending, to a device associated with the user, an Internet cookie having the subdomain of the advertising entity domain. The method further includes receiving, from the device associated with the user, a request for content from the subdomain of the advertising entity domain, wherein the request is received in response to the user requesting content from a domain of an online publisher; and accessing data stored in the Internet cookie sent to the device associated with the user.Type: GrantFiled: January 4, 2022Date of Patent: April 16, 2024Assignee: Yahoo Ad Tech LLCInventors: Matthew M. Patton, Seth Mitchell Demsey
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Patent number: 11949671Abstract: Systems and methods are disclosed for managing online advertising data secure sharing. One method includes receiving, at a server, a request for proprietary data from a data consumer, the request including a data consumer identifier; retrieving, from a database of proprietary data, proprietary data based on the request; determining, by the server, whether the retrieved proprietary data is at least one of: designated to be processed and designated to have privileges set; processing, by the server, the proprietary data when the server determines the proprietary data is designated to be processed; setting one or more privileges to the proprietary data using the certificate associated with the data consumer identifier when the server determines the proprietary data is designated to have privileges set; encrypting the proprietary data using the certificate associated with the data consumer identifier; and transmitting the encrypted proprietary data to the data consumer.Type: GrantFiled: October 6, 2022Date of Patent: April 2, 2024Assignee: Yahoo Ad Tech LLCInventors: Matthew M. Patton, Seth Mitchell Demsey
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Patent number: 11935091Abstract: Systems and method are disclosed for providing advertisements to users by determining the occurrence of user defined external triggering events comprising a moment. One method comprises defining a set of conditions or criteria that define a moment, collecting data associated with said set of conditions or criteria, evaluating whether the conditions or criteria are satisfied and whether the user defined moment has occurred, executing an advertisement campaign associated with said user defined moment, transmitting an advertisement associated with said user defined moment to a target user, and modifying said advertisement in accordance with changes in the data associated with the conditions or criteria.Type: GrantFiled: May 27, 2021Date of Patent: March 19, 2024Assignee: Yahoo Ad Tech LLCInventors: Toby Ernster, Seth Mitchell Demsey, Edward Barnes
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Publication number: 20230315791Abstract: Systems and methods are disclosed for online distribution of content. One method includes: receiving, from a first content publisher, a request to publish, on a web page of a second content publisher in a network of publishers, a link to or preview of content of the first content publisher, wherein the request includes at least one parameter associated with at least one attribute of a desired viewer of the link to or preview of content; receiving, from the second content publisher in the network, a request for a link to or preview of content of a publisher in the network, the request including at least one identifier associated with a prospective viewer of a web page of the second content publisher; and determining whether to display a link to or preview of content of the first content publisher on the web page of the second content publisher.Type: ApplicationFiled: June 5, 2023Publication date: October 5, 2023Inventor: Seth Mitchell DEMSEY
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Publication number: 20230319160Abstract: Methods, systems, and computer-readable media are disclosed for utilizing unused network capacity for prefetch requests. One method includes: receiving, over a network, network traffic information from a network provider of the network; determining a threshold value for prefetch request fulfillment based on the received network traffic information; receiving, over the network, a plurality of prefetch requests from an application running on a mobile device connected to the network of the network provider; determining, for each prefetch request of the plurality of prefetch requests, a score for the prefetch request based on the received plurality of prefetch requests; and responding to, for each prefetch request of the plurality of prefetch requests, the prefetch request based on the determined threshold value and the determined score for the prefetch request.Type: ApplicationFiled: June 7, 2023Publication date: October 5, 2023Inventor: Seth Mitchell DEMSEY
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Publication number: 20230306465Abstract: Systems and methods are disclosed for associating a plurality of Internet-enabled devices with a common user profile for targeting Internet content or advertising. One method includes: receiving, from a plurality of Internet-enabled devices, a plurality of requests for electronic content or advertising; extracting, from each of the plurality of requests, a source IP address and a unique identifier associated with the respective Internet-enabled device; identifying each possible pair of devices from which requests were received; calculating for each possible pair of devices a probability that the pair of devices are owned or operated by a common user; and prompting a user to either confirm a characteristic of a prior browsing session or to log-in to an account associated with the common user based on a comparison of the calculated probability to one or more thresholds.Type: ApplicationFiled: June 5, 2023Publication date: September 28, 2023Inventors: Seth Mitchell DEMSEY, Matthew PATTON
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Patent number: 11765268Abstract: Systems and methods are disclosed for online data-linked telecommunications decisioning and distribution. One method includes receiving call data relating to a telephone call from a telephone device of a user to an interactive voice response (“IVR”) system; accessing a database storing correlated call data and user data; retrieving correlated call data and user data based on the telephone number of the call data; determining a confidence score defining a confidence that the received call data relates to the retrieved correlated call data and user data; correlating the received call data with retrieved call data and user data when the confidence score is greater than a threshold value; determining an IVR response to present to the user via the IVR system; and transmitting the determined IVR response to the IVR system for presentation to the telephone device of the user.Type: GrantFiled: February 16, 2022Date of Patent: September 19, 2023Assignee: Verizon Patent and Licensing Inc.Inventor: Seth Mitchell Demsey
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Patent number: 11711446Abstract: Methods, systems, and computer-readable media are disclosed for utilizing unused network capacity for prefetch requests. One method includes: receiving, over a network, network traffic information from a network provider of the network; determining a threshold value for prefetch request fulfillment based on the received network traffic information; receiving, over the network, a plurality of prefetch requests from an application running on a mobile device connected to the network of the network provider; determining, for each prefetch request of the plurality of prefetch requests, a score for the prefetch request based on the received plurality of prefetch requests; and responding to, for each prefetch request of the plurality of prefetch requests, the prefetch request based on the determined threshold value and the determined score for the prefetch request.Type: GrantFiled: June 3, 2021Date of Patent: July 25, 2023Assignee: Yahoo Ad Tech LLCInventor: Seth Mitchell Demsey
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Patent number: 11704372Abstract: Systems and methods are disclosed for online distribution of content. One method includes: receiving, from a first content publisher, a request to publish, on a web page of a second content publisher in a network of publishers, a link to or preview of content of the first content publisher, wherein the request includes at least one parameter associated with at least one attribute of a desired viewer of the link to or preview of content; receiving, from the second content publisher in the network, a request for a link to or preview of content of a publisher in the network, the request including at least one identifier associated with a prospective viewer of a web page of the second content publisher; and determining whether to display a link to or preview of content of the first content publisher on the web page of the second content publisher.Type: GrantFiled: May 21, 2021Date of Patent: July 18, 2023Assignee: Yahoo Ad Tech LLCInventor: Seth Mitchell Demsey
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Patent number: 11704694Abstract: Systems and methods are disclosed for associating a plurality of Internet-enabled devices with a common user profile for targeting Internet content or advertising. One method includes: receiving, from a plurality of Internet-enabled devices, a plurality of requests for electronic content or advertising; extracting, from each of the plurality of requests, a source IP address and a unique identifier associated with the respective Internet-enabled device; identifying each possible pair of devices from which requests were received; calculating for each possible pair of devices a probability that the pair of devices are owned or operated by a common user; and prompting a user to either confirm a characteristic of a prior browsing session or to log-in to an account associated with the common user based on a comparison of the calculated probability to one or more thresholds.Type: GrantFiled: September 24, 2020Date of Patent: July 18, 2023Assignee: Yahoo Ad Tech LICInventors: Seth Mitchell Demsey, Matthew Patton
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Publication number: 20230169541Abstract: Systems and methods are disclosed for executing the electronic distribution of electronic content to a dynamic display.Type: ApplicationFiled: January 27, 2023Publication date: June 1, 2023Inventors: Seth Mitchell DEMSEY, Jay CRYSTAL, Smitha SURAPANENI
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Publication number: 20230140363Abstract: Systems and methods are disclosed for executing an online auction of diverse online advertisements. One method includes receiving inventory information for serving ads on a publisher web page, the inventory information including at least a first ad configuration different from a second ad configuration, each of the first and second ad configurations defining one or both of an ad size and an ad attribute; receiving or generating a plurality of ad bids to serve ads in the first ad configuration and to serve ads in the second ad configuration; and awarding impressions to one or both of the bids to serve ads in the first ad configuration and the second ad configuration, in a proportion based at least in part on a revenue amount associated with the bids to serve ads in the first ad configuration and bids to serve ads in the second ad configuration.Type: ApplicationFiled: December 22, 2022Publication date: May 4, 2023Inventor: Seth Mitchell DEMSEY
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Patent number: 11637907Abstract: A method of tracking device IDs for virtualized applications includes receiving, at a proxy server, a network message originating from an emulated application, inspecting the network message to determine if a device ID is set for the network message, obtaining an originating device ID corresponding to the device ID in the network message, replacing the device ID in the network message with the originating device ID, and transmitting the network message to a specified destination server. Alternatively, the method may include intercepting the network message at a network message inspector. Alternatively, the method may include specifying the originating device ID by way of an application programming interface (API).Type: GrantFiled: November 13, 2017Date of Patent: April 25, 2023Assignee: Verizon Patent and Licensing Inc.Inventor: Seth Mitchell Demsey
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Patent number: 11593839Abstract: Systems and methods are disclosed for executing the electronic distribution of electronic content to a dynamic display.Type: GrantFiled: June 8, 2020Date of Patent: February 28, 2023Assignee: Yahoo Ad Tech LLCInventors: Seth Mitchell Demsey, Jay Crystal, Smitha Surapaneni
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Publication number: 20230029087Abstract: Systems and methods are disclosed for managing online advertising data secure sharing. One method includes receiving, at a server, a request for proprietary data from a data consumer, the request including a data consumer identifier; retrieving, from a database of proprietary data, proprietary data based on the request; determining, by the server, whether the retrieved proprietary data is at least one of: designated to be processed and designated to have privileges set; processing, by the server, the proprietary data when the server determines the proprietary data is designated to be processed; setting one or more privileges to the proprietary data using the certificate associated with the data consumer identifier when the server determines the proprietary data is designated to have privileges set; encrypting the proprietary data using the certificate associated with the data consumer identifier; and transmitting the encrypted proprietary data to the data consumer.Type: ApplicationFiled: October 6, 2022Publication date: January 26, 2023Inventors: Matthew M. PATTON, Seth Mitchell DEMSEY
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Patent number: 11562404Abstract: Systems and methods are disclosed for executing an online auction of diverse online advertisements. One method includes receiving inventory information for serving ads on a publisher web page, the inventory information including at least a first ad configuration different from a second ad configuration, each of the first and second ad configurations defining one or both of an ad size and an ad attribute; receiving or generating a plurality of ad bids to serve ads in the first ad configuration and to serve ads in the second ad configuration; and awarding impressions to one or both of the bids to serve ads in the first ad configuration and the second ad configuration, in a proportion based at least in part on a revenue amount associated with the bids to serve ads in the first ad configuration and bids to serve ads in the second ad configuration.Type: GrantFiled: March 14, 2013Date of Patent: January 24, 2023Assignee: Yahoo Ad Tech LLCInventor: Seth Mitchell Demsey
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Patent number: 11509714Abstract: Systems and methods are disclosed for online distribution of content by receiving, from a user's mobile device, a request for a web page hosted by a publisher's CMS; applying a rules engine to analyze a received URL according to a set of rules identifying one or more website types and/or referrers; if the received URL satisfies the rules engine, redirecting the received request to a syndication server system hosted within a global CDN; adding a URL of the web page to a missing content queue and redirecting the request to the publisher's CMS if the CDN syndication server does not contain a suitable mobile-formatted version of the web page; and delivering a package of binary compressed content of the web page to a stub page cached at the user's mobile device by the CDN syndication server, using recirculation and monetization components chosen by the publisher.Type: GrantFiled: October 22, 2021Date of Patent: November 22, 2022Assignee: Yahoo Ad Tech LLCInventor: Seth Mitchell Demsey
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Publication number: 20220358541Abstract: Systems and methods are for identifying online advertisements to display to a user based on historical user data collected across the user's use of a plurality of Internet devices. One method includes receiving, over a network, a request for an advertisement to display at a first device of the user, the request including a unique identifier stored on the user's first device; accessing, in a database, a demographic or browsing history information generated from the user's use of a second device, the demographic or browsing history information being stored in the database in relation to the unique identifier; and identifying, based on the demographic or browsing history information, an advertisement to display at the user's first device. The demographic or browsing history information is synchronized based on the unique identifier being stored on the user's first device and the user's second device.Type: ApplicationFiled: July 25, 2022Publication date: November 10, 2022Inventor: Seth Mitchell DEMSEY
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Patent number: 11496455Abstract: Systems and methods are disclosed for managing online advertising data secure sharing. One method includes receiving, at a server, a request for proprietary data from a data consumer, the request including a data consumer identifier; retrieving, from a database of proprietary data, proprietary data based on the request; determining, by the server, whether the retrieved proprietary data is at least one of: designated to be processed and designated to have privileges set; processing, by the server, the proprietary data when the server determines the proprietary data is designated to be processed; setting one or more privileges to the proprietary data using the certificate associated with the data consumer identifier when the server determines the proprietary data is designated to have privileges set; encrypting the proprietary data using the certificate associated with the data consumer identifier; and transmitting the encrypted proprietary data to the data consumer.Type: GrantFiled: March 31, 2020Date of Patent: November 8, 2022Assignee: Yahoo Ad Tech LLCInventors: Matthew M. Patton, Seth Mitchell Demsey
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Patent number: 11468478Abstract: There are disclosed devices, system and methods for predicting a likelihood of whether digital video ads will start on a given user device using a predictive model of the user device. The predictive model simulates a start of play in the user device and determines if the digital video ad started to play.Type: GrantFiled: September 15, 2020Date of Patent: October 11, 2022Assignee: Consumable, Inc.Inventors: Seth Mitchell Demsey, Michael Irvin Hyman, Alexander Alexandrovych Kislitsyn, Andrew Petroka