Patents by Inventor Shashi Seth
Shashi Seth has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).
-
Publication number: 20230413010Abstract: A system coupled to a packet-based network is configured to generate geo-blocks for location-based information services. Each of the geo-blocks corresponds to a geographical region within a geographical area and has at least one border defined by a real-world object. The system is configured to obtain geo data related to real-world objects including transportation routes and natural boundaries in the geographical area, partition the geographical area into initial geo-blocks using the geo data, process a plurality of information requests with respect to at least some of the initial geo-blocks and with respect to initial geo-fences associated with a plurality of points of interests (POIs) to generate entries in one or more databases, and machine train a mobile device location prediction model based on the entries in the one or more databases.Type: ApplicationFiled: June 20, 2023Publication date: December 21, 2023Inventors: Can Liang, Huitao Luo, Pravesh Katyal, Saravana Ravindran, Hari Venkatesan, Yi Jia, Shashi Seth
-
Patent number: 11775535Abstract: A method of presenting computer-generated search result information can include receiving a search request from a client computer; identifying a plurality of search results responsive to the search request; ranking the plurality of search results using content in one or more web notebooks; and providing the ranked plurality of search results for presentation in the client computer. Using the content can include determining whether at least one of a title, a heading, clipped content, metadata or a user-annotation in at least one web notebook relates to the search request and, if so, increasing a ranking of at least one search result referenced by the at least one web notebook.Type: GrantFiled: December 11, 2019Date of Patent: October 3, 2023Assignee: GOOGLE LLCInventors: Michael Frumkin, Benedict A. Gomes, Christopher Rohrs, Shashi Seth, Avni Stocky, Bay-Wei Chang, Xiangtian Dai, Kushal Dave, Paul Fontes
-
Patent number: 11683655Abstract: A system coupled to a packet-based network is configured to generate geo-blocks for location-based information services. Each of the geo-blocks corresponds to a geographical region within a geographical area and has at least one border defined by a real-world object. The system is configured to obtain geo data related to real-world objects including transportation routes and natural boundaries in the geographical area, partition the geographical area into initial geo-blocks using the geo data, process a plurality of information requests with respect to at least some of the initial geo-blocks and with respect to initial geo-fences associated with a plurality of points of interests (POIs) to generate entries in one or more databases, and enrich at least some of the initial geo-block with block-level meta data derived from the entries in the one or more databases to form enriched geo-blocks that are highly indicative of location dependent attributes such as intention and demographics.Type: GrantFiled: December 28, 2020Date of Patent: June 20, 2023Assignee: xAd, Inc.Inventors: Can Liang, Huitao Luo, Pravesh Katyal, Saravana Ravindran, Hari Venkatesan, Yi Jia, Shashi Seth
-
Patent number: 11587119Abstract: The disclosed technology includes system and method for impressing publicly displayed information on mobile devices. The method comprises determining at least a first place and a second place for a mobile device based on locations associated with the mobile device. Each of the first place and the second place being a place where the mobile device is regularly located as indicated by densities of the locations mapped over a geographical region and the corresponding time stamps. The first place and second place are used to determine one or more travel routes routinely taken by a user of the mobile device, and to build an association database, where the mobile device is associated with one or more information documents, each of the one or more information documents including information publicly displayed along the one or more routes.Type: GrantFiled: March 16, 2021Date of Patent: February 21, 2023Assignee: xAd, Inc.Inventors: Feng Wan, Srihari Venkatesan, Saravana Ravindran, Shanshan Tuo, Prakash Muttineni, Deborah Zhang, Huitao Luo, Shashi Seth
-
Publication number: 20220408222Abstract: A system for processing information requests associated with mobile devices comprises an evaluation module configured to determine at least one performance measure for each of a plurality of information documents using at least data in one or both of a requests database and events database. The at least one performance measure includes at least one of an impression-based performance measure, a click/call-based performance measure, and an off-line site-visit-based performance measure. The system further comprises an information server configured to select a first information document for transmitting to a first mobile device to fulfill a first request.Type: ApplicationFiled: June 21, 2022Publication date: December 22, 2022Inventors: Can LIANG, Huitao LUO, Shashi SETH, Hari VENKATESAN, Sunil KUMAR, Vimpy BATRA, Richard CHIOU, Pravesh KATYAL
-
Patent number: 11367102Abstract: A system for processing information requests associated with mobile devices comprises an evaluation module configured to determine at least one performance measure for each of a plurality of information documents using at least data in one or both of a requests database and events database. The at least one performance measure includes at least one of an impression-based performance measure, a click/call-based performance measure, and an off-line site-visit-based performance measure. The system further comprises an information server configured to select a first information document for transmitting to a first mobile device to fulfill a first request.Type: GrantFiled: May 14, 2020Date of Patent: June 21, 2022Assignee: xAd, Inc.Inventors: Can Liang, Huitao Luo, Shashi Seth, Hari Venkatesan, Sunil Kumar, Vimpy Batra, Richard Chiou, Pravesh Katyal
-
Publication number: 20210295386Abstract: The disclosed technology includes system and method for impressing publicly displayed information on mobile devices. The method comprises determining at least a first place and a second place for a mobile device based on locations associated with the mobile device. Each of the first place and the second place being a place where the mobile device is regularly located as indicated by densities of the locations mapped over a geographical region and the corresponding time stamps. The first place and second place are used to determine one or more travel routes routinely taken by a user of the mobile device, and to build an association database, where the mobile device is associated with one or more information documents, each of the one or more information documents including information publicly displayed along the one or more routes.Type: ApplicationFiled: March 16, 2021Publication date: September 23, 2021Inventors: Feng WAN, Srihari Venkatesan, Saravana Ravindran, Shanshan Tuo, Prakash Muttineni, Deborah Zhang, Huitao Luo, Shashi Seth
-
Patent number: 11127040Abstract: Location data of a large number of mobile devices and map data are used to derive a large number of commute routes in a geographical area, which are used to build a relational database including associations between a plurality of road segments and a plurality of information documents. Each of the plurality of information documents corresponds to a billboard in the geographical area and includes information displayed by the billboard. A respective road segment in the relational database has one or more associations with one or more information documents, each of the one or more information documents being associated with the respective road segment by a corresponding probability value indicating a degree of likelihood of a traveler on the respective road segment being exposed to information displayed on a billboard corresponding to the each of the one or more information documents.Type: GrantFiled: January 2, 2018Date of Patent: September 21, 2021Assignee: xAd, Inc.Inventors: Feng Wan, Srihari Venkatesan, Saravana Ravindran, Shanshan Tuo, Prakash Muttineni, Deborah Zhang, Huitao Luo, Shashi Seth
-
Publication number: 20210195366Abstract: A system coupled to a packet-based network is configured to generate geo-blocks for location-based information services. Each of the geo-blocks corresponds to a geographical region within a geographical area and has at least one border defined by a real-world object. The system is configured to obtain geo data related to real-world objects including transportation routes and natural boundaries in the geographical area, partition the geographical area into initial geo-blocks using the geo data, process a plurality of information requests with respect to at least some of the initial geo-blocks and with respect to initial geo-fences associated with a plurality of points of interests (POIs) to generate entries in one or more databases, and enrich at least some of the initial geo-block with block-level meta data derived from the entries in the one or more databases to form enriched geo-blocks that are highly indicative of location dependent attributes such as intention and demographics.Type: ApplicationFiled: December 28, 2020Publication date: June 24, 2021Inventors: Can Liang, Huitao Luo, Pravesh Katyal, Saravana Ravindran, Hari Venkatesan, Yi JIA, Shashi Seth
-
Publication number: 20210150583Abstract: The examples provide a content item distributor computing system that is configured to determine characteristics of content providers and providing content items to certain categories of content providers. In one embodiment, the content item distributor receives a request from a content provider to receive content items and determines if a provided set of video content has a minimum number of viewers and meets a standard for upload content. In response to the determination, the content item distributor communicates a content item to the video content provider to present in conjunction with video content.Type: ApplicationFiled: December 4, 2020Publication date: May 20, 2021Inventors: Thai Tran, Dean Yasuda, Shashi Seth, Aaron Kwong Yue Lee, Zheng Liu, Franck Chastagnol, George Strompolos
-
Patent number: 10949883Abstract: The disclosed technology includes system and method for discovering key places for a mobile device based on historical location data associated with the mobile device. The key places are discovered by mapping the historical location data into predefined land areas in a geographical region, aggregating the historical location data into time interval sessions, selecting a first set of the predefined areas based on density of location data in each of the predefined land areas, and filtering the first set of the predefined areas to obtain the key places. The key places are used to estimate one or more travel routes routinely taken by a user of the mobile device, and to build an association database, where one or more billboards and/or points of interests near the travel routes are associated with the mobile device or its user. Information documents for delivering to the mobile device are selected based at least on data in the association database.Type: GrantFiled: January 2, 2018Date of Patent: March 16, 2021Assignee: XAD, INCInventors: Feng Wan, Srihari Venkatesan, Saravana Ravindran, Shanshan Tuo, Prakash Muttineni, Deborah Zhang, Huitao Luo, Shashi Seth
-
Patent number: 10880682Abstract: A system coupled to a packet-based network is configured to generate geo-blocks for location-based information services. Each of the geo-blocks corresponds to a geographical region within a geographical area and has at least one border defined by a real-world object. The system is configured to obtain geo data related to real-world objects including transportation routes and natural boundaries in the geographical area, partition the geographical area into initial geo-blocks using the geo data, process a plurality of information requests with respect to at least some of the initial geo-blocks and with respect to initial geo-fences associated with a plurality of points of interests (POIs) to generate entries in one or more databases, and enrich at least some of the initial geo-block with block-level meta data extracted from the entries in the one or more databases to form enriched geo-blocks that are highly indicative of location dependent attributes such as intention and demographics.Type: GrantFiled: January 28, 2020Date of Patent: December 29, 2020Assignee: XAD, INC.Inventors: Can Liang, Huitao Luo, Pravesh Katyal, Saravana Ravindran, Hari Venkatesan, Yi Jia, Shashi Seth
-
Publication number: 20200349608Abstract: A system for processing information requests associated with mobile devices comprises an evaluation module configured to determine at least one performance measure for each of a plurality of information documents using at least data in one or both of a requests database and events database. The at least one performance measure includes at least one of an impression-based performance measure, a click/call-based performance measure, and an off-line site-visit-based performance measure. The system further comprises an information server configured to select a first information document for transmitting to a first mobile device to fulfill a first request.Type: ApplicationFiled: May 14, 2020Publication date: November 5, 2020Inventors: Can LIANG, Huitao LUO, Shashi SETH, Hari VENKATESAN, Sunil KUMAR, Vimpy BATRA, Richard CHIOU, Pravesh KATYAL
-
Publication number: 20200294096Abstract: The examples provide a content item distributor computing system that is configured to determine characteristics of content providers and providing content items to certain categories of content providers. In one embodiment, the content item distributor receives a request from a content provider to receive content items and determines if a provided set of video content has a minimum number of viewers and meets a standard for upload content. In response to the determination, the content item distributor communicates a content item to the video content provider to present in conjunction with video content.Type: ApplicationFiled: March 31, 2020Publication date: September 17, 2020Inventors: Thai Tran, Dean Yasuda, Shashi Seth, Aaron Kwong Yue Lee, Zheng Liu, Franck Chastagnol, George Strompolos
-
Patent number: 10762141Abstract: A system for processing information requests associated with mobile devices comprises an information server configured to build a search query for an information request based on the location features and other data therein and to search an information database for matching information documents. The matching information documents including information documents having different types of performance measure, including a first document using an impression-based performance measure, a second document using a click/call-based performance measure and a third document using an off-line site-visit-based performance measure. The information server is further configured rank the matching documents based on their respective performance measures and to select a matching document based on their respective rankings.Type: GrantFiled: March 12, 2018Date of Patent: September 1, 2020Assignee: xAd, Inc.Inventors: Can Liang, Huitao Luo, Shashi Seth, Hari Venkatesan, Sunil Kumar
-
Publication number: 20200245096Abstract: A system coupled to a packet-based network is configured to generate geo-blocks for location-based information services. Each of the geo-blocks corresponds to a geographical region within a geographical area and has at least one border defined by a real-world object. The system is configured to obtain geo data related to real-world objects including transportation routes and natural boundaries in the geographical area, partition the geographical area into initial geo-blocks using the geo data, process a plurality of information requests with respect to at least some of the initial geo-blocks and with respect to initial geo-fences associated with a plurality of points of interests (POIs) to generate entries in one or more databases, and enrich at least some of the initial geo-block with block-level meta data extracted from the entries in the one or more databases to form enriched geo-blocks that are highly indicative of location dependent attributes such as intention and demographics.Type: ApplicationFiled: January 28, 2020Publication date: July 30, 2020Inventors: Can Liang, Huitao Luo, Pravesh Katyal, Saravana Ravindran, Hari Venkatesan, Yi Jia, Shashi Seth
-
Patent number: 10706076Abstract: A method and system to automatically categorize a merchant listing in an electronic marketplace are provided. The method includes parsing the category information submitted by a seller to derive a first category identifier. A first search is performed to locate the first category identifier in a first database containing a listing of category identifiers. If no match is found, the first category identifier is identified as expired or invalid. A second search is performed on a second database that includes mapping information of an expired category identifier to a new category identifier. If a match is found, the first category identifier is assigned as the new category identifier, thereby enabling the listing to be listed in the updated category automatically.Type: GrantFiled: April 4, 2017Date of Patent: July 7, 2020Assignee: eBay Inc.Inventors: Shashi Seth, Brian Scott Johnson, Robin Kennedy, Niraj Kothari
-
Patent number: 10643249Abstract: The examples provide a content item distributor computing system that is configured to determine characteristics of content providers and providing content items to certain categories of content providers. In one embodiment, the content item distributor receives a request from a content provider to receive content items and determines if a provided set of video content has a minimum number of viewers and meets a standard for upload content. In response to the determination, the content item distributor communicates a content item to the video content provider to present in conjunction with video content.Type: GrantFiled: August 3, 2018Date of Patent: May 5, 2020Assignee: Google LLCInventors: Thai Tran, Dean Yasuda, Shashi Seth, Aaron Kwong Yue Lee, Zheng Liu, Franck Chastagnol, George Strompolos
-
Publication number: 20200117673Abstract: A method of presenting computer-generated search result information can include receiving a search request from a client computer; identifying a plurality of search results responsive to the search request; ranking the plurality of search results using content in one or more web notebooks; and providing the ranked plurality of search results for presentation in the client computer. Using the content can include determining whether at least one of a title, a heading, clipped content, metadata or a user-annotation in at least one web notebook relates to the search request and, if so, increasing a ranking of at least one search result referenced by the at least one web notebook.Type: ApplicationFiled: December 11, 2019Publication date: April 16, 2020Inventors: Michael Frumkin, Benedict A. Gomes, Christopher Rohrs, Shashi Seth, Avni Shah, Bay-Wei Chang, Xiangtian Dai, Kushal Dave, Paul Fontes
-
Patent number: 10547971Abstract: A system coupled to a packet-based network is configured to generate geo-blocks based on geo data related to real-world objects including transportation routes and natural boundaries in a geographical area such that each of the geo-blocks corresponds to a geographical region within the geographical area and has at least one border defined by a real-world object. The system is further configured to determine a performance measure with respect to a point of interest (POI) for each of a set of geo-blocks, and to select one or more geo-blocks each having a performance measure above a threshold from the set of geo-blocks to form a geo-fence for the POI. The threshold is adjustable based on a pacing status of an information campaign associated with the POI.Type: GrantFiled: April 29, 2019Date of Patent: January 28, 2020Assignee: XAD, INC.Inventors: Can Liang, Huitao Luo, Pravesh Katyal, Saravana Ravindran, Hari Venkatesan, Yi Jia, Shashi Seth