Patents by Inventor Shixiao Li

Shixiao Li has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).

  • Publication number: 20230359772
    Abstract: Methods, systems, articles of manufacture and apparatus to privatize consumer data are disclosed. A disclosed example apparatus includes a consumer data acquirer to collect original data corresponding to (a) confidential information associated with consumers and (b) behavior information associated with the consumers, and a data obfuscator. The data obfuscator is to determine a degree to which the original data is to be obfuscated and a type of obfuscation to be applied to the original data based on the original data, generate obfuscation adjustments of the original data based on the degree and the type, and generate an obfuscation model based on the obfuscation adjustments.
    Type: Application
    Filed: July 18, 2023
    Publication date: November 9, 2023
    Inventors: Bruce C. Richardson, Shixiao Li, Martin Quinn, Michael R. Smith
  • Patent number: 11783085
    Abstract: Methods, systems, articles of manufacture and apparatus to privatize consumer data are disclosed. A disclosed example apparatus includes a consumer data acquirer to collect original data corresponding to (a) confidential information associated with consumers and (b) behavior information associated with the consumers, and a data obfuscator. The data obfuscator is to determine a degree to which the original data is to be obfuscated and a type of obfuscation to be applied to the original data based on the original data, generate obfuscation adjustments of the original data based on the degree and the type, and generate an obfuscation model based on the obfuscation adjustments.
    Type: Grant
    Filed: November 11, 2021
    Date of Patent: October 10, 2023
    Assignee: The Nielsen Company (US), LLC
    Inventors: Bruce C. Richardson, Shixiao Li, Martin Quinn, Michael R. Smith
  • Publication number: 20220075899
    Abstract: Methods, systems, articles of manufacture and apparatus to privatize consumer data are disclosed. A disclosed example apparatus includes a consumer data acquirer to collect original data corresponding to (a) confidential information associated with consumers and (b) behavior information associated with the consumers, and a data obfuscator. The data obfuscator is to determine a degree to which the original data is to be obfuscated and a type of obfuscation to be applied to the original data based on the original data, generate obfuscation adjustments of the original data based on the degree and the type, and generate an obfuscation model based on the obfuscation adjustments.
    Type: Application
    Filed: November 11, 2021
    Publication date: March 10, 2022
    Inventors: Bruce C. Richardson, Shixiao Li, Martin Quinn, Michael R. Smith
  • Patent number: 11176272
    Abstract: Methods, systems, articles of manufacture and apparatus to privatize consumer data are disclosed. A disclosed example apparatus includes a consumer data acquirer to collect original data corresponding to (a) confidential information associated with consumers and (b) behavior information associated with the consumers, and a data obfuscator. The data obfuscator is to determine a degree to which the original data is to be obfuscated and a type of obfuscation to be applied to the original data based on the original data, generate obfuscation adjustments of the original data based on the degree and the type, and generate an obfuscation model based on the obfuscation adjustments.
    Type: Grant
    Filed: December 28, 2018
    Date of Patent: November 16, 2021
    Assignee: The Nielsen Company (US), LLC
    Inventors: Bruce C. Richardson, Shixiao Li, Martin Quinn, Michael R. Smith
  • Publication number: 20200082120
    Abstract: Methods, systems, articles of manufacture and apparatus to privatize consumer data are disclosed. A disclosed example apparatus includes a consumer data acquirer to collect original data corresponding to (a) confidential information associated with consumers and (b) behavior information associated with the consumers, and a data obfuscator. The data obfuscator is to determine a degree to which the original data is to be obfuscated and a type of obfuscation to be applied to the original data based on the original data, generate obfuscation adjustments of the original data based on the degree and the type, and generate an obfuscation model based on the obfuscation adjustments.
    Type: Application
    Filed: December 28, 2018
    Publication date: March 12, 2020
    Inventors: Bruce C. Richardson, Shixiao Li, Martin Quinn, Michael R. Smith