Abstract: A method for creating and executing a service strategy using a service alignment system includes updating a skill set of a service professional available to perform service and defining a service team, wherein service professionals may be assigned to the service team. The method further includes assigning the service team to a contract, updating service obligations associated with the contract, assigning a service professional available to perform service to the service team assigned to the contract by matching a skill of the service professional to an updated service obligation of the contract, storing and executing the team and service professional assignments using the service alignment system.