Abstract: A driving device has a stepping motor for reciprocatively rotationally driving a decorative rotary member. A memory circuit stores a data table on the basis on which the operation timing of the stepping motor is determined. A control circuit controls the application of actuation pulses to the stepping motor on the basis of the data stored in the memory circuit. The data table is made up of numeric values representative of the inter-pulse spacing of the actuation pulses, the inter-pulse spacing being selected such that the rotational speed of the rotary decorative member varies in conformity with a sine curve or the rotation angle of the decorative rotary member varies in conformity with a secant function.