Abstract: A seat attitude control apparatus for adjusting a seat with respect to forward/backward position, reclining angle and others so that the attitudes of the seat appropriate to the figures of a plurality of specified occupants can be realized individually and separately. Seat attitude data thus obtained are registered in a microcomputer so as to be utilized for controlling the seat attitude appropriate to the actual occupant as specified, as occasion requires. The seat attitude data is erasble and fresh seat attitude data can be registered for another occupant. The seat attitude control is performed with the aid of one memory switch and four control switches disposed in an array convenient for manipulation.