Patents by Inventor Troy William Young
Troy William Young has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).
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Patent number: 10726452Abstract: An embodiment is directed to a non-expanding advertisement that displays a video loop or a portion of a video within the advertisement. If the user interacts with the advertisement, the entire video is played within the advertisement without expanding. The user is not given the option to stop or pause the video. In addition, since the advertisement does not expand, the user is not given the option to close the video, ensuring that a complete view of the video is delivered to the user.Type: GrantFiled: August 10, 2017Date of Patent: July 28, 2020Assignee: MICROSOFT TECHNOLOGY LICENSING, LLCInventors: Darrick Paul Brown, Rick Reicker, Troy William Young
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Patent number: 10134062Abstract: Systems and methods for a multi-state advertisement displayed at a fixed position on a primary display space of a display device, such as an electronic device with a display. The fixed position advertisement remains in its fixed position in view of the user as the user scrolls the web page in various directions. A plurality of events trigger a change in the state of the multi-state advertisement, with the change in state resulting in a change of the advertisement content, shape, size, style and appearance. An embodiment deploys an initial video in combination with a billboard. When the interstitial video ends, the fixed position advertisement is sized down to a less obtrusive size, with the billboard and the interstitial video replaced with a navigation bar.Type: GrantFiled: November 20, 2015Date of Patent: November 20, 2018Assignee: Microsoft Technology Licensing, LLCInventors: Darrick Paul Brown, David Ross Lerman, Troy William Young, Matthew Allen Sanchez
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Publication number: 20180047068Abstract: An embodiment is directed to a non-expanding advertisement that displays a video loop or a portion of a video within the advertisement. If the user interacts with the advertisement, the entire video is played within the advertisement without expanding. The user is not given the option to stop or pause the video. In addition, since the advertisement does not expand, the user is not given the option to close the video, ensuring that a complete view of the video is delivered to the user.Type: ApplicationFiled: August 10, 2017Publication date: February 15, 2018Inventors: Darrick Paul Brown, Rick Reicker, Troy William Young
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Patent number: 9760911Abstract: An embodiment is directed to a non-expanding advertisement that displays a video loop or a portion of a video within the advertisement. If the user interacts with the advertisement, the entire video is played within the advertisement without expanding. The user is not given the option to stop or pause the video. In addition, since the advertisement does not expand, the user is not given the option to close the video, ensuring that a complete view of the video is delivered to the user.Type: GrantFiled: April 17, 2014Date of Patent: September 12, 2017Assignee: Microsoft Technology Licensing, LLCInventors: Darrick Paul Brown, Rick Reicker, Troy William Young
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Patent number: 9607321Abstract: Computer-based systems and methods for an advertisement displayed on a fixed position on a web browser window displaying a visible portion of a web page. The fixed position advertisement remains in its fixed position in view of the user as the user scrolls the web page in various directions. The advertisement may be sized, shaped, or formatted based on the available space on the web page and on the content of the advertisement. The advertisement may include a variety of static and dynamic content, including interaction prompts and other elements, which may enable an engagement-based revenue generation model.Type: GrantFiled: December 21, 2012Date of Patent: March 28, 2017Assignee: Microsoft Technology Licensing, LLCInventors: Darrick Paul Brown, David Ross Lerman, Troy William Young, Matthew Allen Sanchez
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Publication number: 20160078499Abstract: Computer-based systems and methods for a multi-state advertisement displayed at a fixed position on a primary display space of a display device. The fixed position advertisement remains in its fixed position in view of the user as the user scrolls the web page in various directions. A plurality of events trigger a change in the state of the multi-state advertisement, with the change in state resulting in a change of the advertisement content, shape, size, style and appearance. An embodiment deploys an initial video in combination with a billboard. When the interstitial video ends, the fixed position advertisement is sized down to a less obtrusive size, with the billboard and the interstitial video replaced with a navigation bar.Type: ApplicationFiled: November 20, 2015Publication date: March 17, 2016Inventors: Darrick Paul Brown, David Ross Lerman, Troy William Young, Matthew Allen Sanchez
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Patent number: 9208500Abstract: Computer-based systems and methods for a multi-state advertisement displayed at a fixed position on a primary display space of a display device. The fixed position advertisement remains in its fixed position in view of the user as the user scrolls the web page in various directions. A plurality of events trigger a change in the state of the multi-state advertisement, with the change in state resulting in a change of the advertisement content, shape, size, style and appearance. An embodiment deploys an initial video in combination with a billboard. When the interstitial video ends, the fixed position advertisement is sized down to a less obtrusive size, with the billboard and the interstitial video replaced with a navigation bar.Type: GrantFiled: January 25, 2011Date of Patent: December 8, 2015Assignee: MICROSOFT TECHNOLOGY LICENSING, LLCInventors: Darrick Paul Brown, David Ross Lerman, Troy William Young, Matthew Allen Sanchez
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Publication number: 20140244407Abstract: An embodiment is directed to a non-expanding advertisement that displays a video loop or a portion of a video within the advertisement. If the user interacts with the advertisement, the entire video is played within the advertisement without expanding. The user is not given the option to stop or pause the video. In addition, since the advertisement does not expand, the user is not given the option to close the video, ensuring that a complete view of the video is delivered to the user.Type: ApplicationFiled: April 17, 2014Publication date: August 28, 2014Applicant: Say Media, Inc.Inventors: Darrick Paul Brown, Rick Reicker, Troy William Young
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Patent number: 8732019Abstract: An embodiment is directed to a non-expanding advertisement that displays a video loop or a portion of a video within the advertisement. If the user interacts with the advertisement, the entire video is played within the advertisement without expanding. The user is not given the option to stop or pause the video. In addition, since the advertisement does not expand, the user is not given the option to close the video, ensuring that a complete view of the video is delivered to the user.Type: GrantFiled: May 27, 2011Date of Patent: May 20, 2014Assignee: Say Media, Inc.Inventors: Darrick Paul Brown, Rick Reicker, Troy William Young
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Publication number: 20140136347Abstract: Systems and methods for dynamically sizing, structuring and operating advertisements that include a variety of content, including interaction prompts and other elements, which enable an engagement-based revenue generation model. According to one embodiment, a computer implemented method comprises storing advertising content, serving an XML file from an advertising server to an advertisement manager in order to control a player on a user computer, dynamically generating the advertisement through the player based on directions from the advertisement manager and the stored content, and tracking and reporting a user's engagement with the advertisement in order to determine compensation for the publisher.Type: ApplicationFiled: January 16, 2014Publication date: May 15, 2014Applicant: Say Media, Inc.Inventors: David Ross Lerman, Troy William Young, Matthew Allen Sanchez
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Patent number: 8676651Abstract: Systems and methods for dynamically sizing, structuring and operating advertisements that include a variety of content, including interaction prompts and other elements, which enable an engagement-based revenue generation model. According to one embodiment, a computer implemented method comprises storing advertising content, serving an XML file from an advertising server to an advertisement manager in order to control a player on a user computer, dynamically generating the advertisement through the player based on directions from the advertisement manager and the stored content, and tracking and reporting a user's engagement with the advertisement in order to determine compensation for the publisher.Type: GrantFiled: November 15, 2012Date of Patent: March 18, 2014Assignee: Say Media, Inc.Inventors: David Ross Lerman, Troy William Young, Matthew Allen Sanchez
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Patent number: 8401903Abstract: Systems and methods for dynamically sizing, structuring and operating advertisements that include a variety of content, including interaction prompts and other elements, which enable an engagement-based revenue generation model. According to one embodiment, a computer implemented method comprises storing advertising content, serving an XML file from an advertising server to an advertisement manager in order to control a player on a user computer, dynamically generating the advertisement through the player based on directions from the advertisement manager and the stored content, and tracking and reporting a user's engagement with the advertisement in order to determine compensation for the publisher.Type: GrantFiled: September 11, 2008Date of Patent: March 19, 2013Assignee: Say Media, Inc.Inventors: David Ross Lerman, Troy William Young, Matthew Allen Sanchez, Nicholas Sanchez
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Patent number: 8386317Abstract: The present invention is directed to a full-page video interstitial advertisement. The interstitial advertisement offers advertisers a high quality, full screen video distribution opportunity for a set period of time, such as a 15 second spot, however the duration of the video may vary depending on the content of the video or the configuration of the webpage. A session manager controls the exposure of the interstitial advertisement to the user, to prevent the user from experiencing too frequent interstitial advertisements during a web session. The interstitial advertisement includes a fuse for displaying the playing progress of the video. The use of sound is preferred as part of the interstitial advertisement since it is important for the delivery of the media value of the advertisement. The interstitial advertisement spans the entire web browser screen, overlaid on top of the current web page using a transparency layer.Type: GrantFiled: October 1, 2009Date of Patent: February 26, 2013Assignee: Say Media, Inc.Inventors: Darrick Brown, David Ross Lerman, Troy William Young, Matthew Allen Sanchez, Nicholas Sanchez
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Patent number: 8306859Abstract: Systems and methods for dynamically sizing, structuring and operating advertisements that include a variety of content, including interaction prompts and other elements, which enable an engagement-based revenue generation model. According to one embodiment, a computer implemented method comprises storing advertising content, serving an XML file from an advertising server to an advertisement manager in order to control a player on a user computer, dynamically generating the advertisement through the player based on directions from the advertisement manager and the stored content, and tracking and reporting a user's engagement with the advertisement in order to determine compensation for the publisher.Type: GrantFiled: September 11, 2008Date of Patent: November 6, 2012Assignee: Say Media, Inc.Inventors: David Ross Lerman, Troy William Young, Matthew Allen Sanchez
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Patent number: 8190474Abstract: Systems and methods for dynamically sizing, structuring and operating advertisements that include a variety of content, including interaction prompts and other elements, which enable an engagement-based revenue generation model. According to one embodiment, a computer implemented method comprises storing advertising content, serving an XML file from an advertising server to an advertisement manager in order to control a player on a user computer, dynamically generating the advertisement through the player based on directions from the advertisement manager and the stored content, and tracking and reporting a user's engagement with the advertisement in order to determine compensation for the publisher.Type: GrantFiled: September 11, 2008Date of Patent: May 29, 2012Assignee: SAY Media, Inc.Inventors: David Ross Lerman, Troy William Young, Matthew Allen Sanchez
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Publication number: 20110231265Abstract: An embodiment is directed to a non-expanding advertisement that displays a video loop or a portion of a video within the advertisement. If the user interacts with the advertisement, the entire video is played within the advertisement without expanding. The user is not given the option to stop or pause the video. In addition, since the advertisement does not expand, the user is not given the option to close the video, ensuring that a complete view of the video is delivered to the user.Type: ApplicationFiled: May 27, 2011Publication date: September 22, 2011Applicant: SAY MEDIA, INC.Inventors: Darrick Paul Brown, Rick Reicker, Troy William Young
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Publication number: 20110125594Abstract: Computer-based systems and methods for a multi-state advertisement displayed at a fixed position on a primary display space of a display device. The fixed position advertisement remains in its fixed position in view of the user as the user scrolls the web page in various directions. A plurality of events trigger a change in the state of the multi-state advertisement, with the change in state resulting in a change of the advertisement content, shape, size, style and appearance. An embodiment deploys an initial video in combination with a billboard. When the interstitial video ends, the fixed position advertisement is sized down to a less obtrusive size, with the billboard and the interstitial video replaced with a navigation bar.Type: ApplicationFiled: January 25, 2011Publication date: May 26, 2011Applicant: SAY MEDIA, INC.Inventors: Darrick Brown, David Ross Lerman, Troy William Young, Matthew Allen Sanchez
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Publication number: 20100198697Abstract: Computer-based systems and methods for an advertisement displayed on a fixed position on a web browser window displaying a visible portion of a web page. The fixed position advertisement remains in its fixed position in view of the user as the user scrolls the web page in various directions. The advertisement may be sized, shaped, or formatted based on the available space on the web page and on the content of the advertisement. The advertisement may include a variety of static and dynamic content, including interaction prompts and other elements, which may enable an engagement-based revenue generation model.Type: ApplicationFiled: April 8, 2010Publication date: August 5, 2010Applicant: VIDEOEGG, INC.Inventors: Darrick Paul Brown, David Ross Lerman, Troy William Young, Matthew Allen Sanchez
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Publication number: 20100023398Abstract: The present invention is directed to a full-page video interstitial advertisement. The interstitial advertisement offers advertisers a high quality, full screen video distribution opportunity for a set period of time, such as a 15 second spot, however the duration of the video may vary depending on the content of the video or the configuration of the webpage. A session manager controls the exposure of the interstitial advertisement to the user, to prevent the user from experiencing too frequent interstitial advertisements during a web session. The interstitial advertisement includes a fuse for displaying the playing progress of the video. The use of sound is preferred as part of the interstitial advertisement since it is important for the delivery of the media value of the advertisement. The interstitial advertisement spans the entire web browser screen, overlaid on top of the current web page using a transparency layer.Type: ApplicationFiled: October 1, 2009Publication date: January 28, 2010Applicant: VideoEgg, Inc.Inventors: Darrick Brown, David Ross Lerman, Troy William Young, Matthew Allen Sanchez, Nicholas Marshall Sanchez
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Publication number: 20090018920Abstract: Systems and methods for dynamically sizing, structuring and operating advertisements that include a variety of content, including interaction prompts and other elements, which enable an engagement-based revenue generation model. According to one embodiment, a computer implemented method comprises storing advertising content, serving an XML file from an advertising server to an advertisement manager in order to control a player on a user computer, dynamically generating the advertisement through the player based on directions from the advertisement manager and the stored content, and tracking and reporting a user's engagement with the advertisement in order to determine compensation for the publisher.Type: ApplicationFiled: September 11, 2008Publication date: January 15, 2009Applicant: VIDEOEGG, INC.Inventors: David Ross Lerman, Troy William Young, Matthew Allen Sanchez