Patents by Inventor Troy William Young

Troy William Young has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).

  • Patent number: 10726452
    Abstract: An embodiment is directed to a non-expanding advertisement that displays a video loop or a portion of a video within the advertisement. If the user interacts with the advertisement, the entire video is played within the advertisement without expanding. The user is not given the option to stop or pause the video. In addition, since the advertisement does not expand, the user is not given the option to close the video, ensuring that a complete view of the video is delivered to the user.
    Type: Grant
    Filed: August 10, 2017
    Date of Patent: July 28, 2020
    Assignee: MICROSOFT TECHNOLOGY LICENSING, LLC
    Inventors: Darrick Paul Brown, Rick Reicker, Troy William Young
  • Patent number: 10134062
    Abstract: Systems and methods for a multi-state advertisement displayed at a fixed position on a primary display space of a display device, such as an electronic device with a display. The fixed position advertisement remains in its fixed position in view of the user as the user scrolls the web page in various directions. A plurality of events trigger a change in the state of the multi-state advertisement, with the change in state resulting in a change of the advertisement content, shape, size, style and appearance. An embodiment deploys an initial video in combination with a billboard. When the interstitial video ends, the fixed position advertisement is sized down to a less obtrusive size, with the billboard and the interstitial video replaced with a navigation bar.
    Type: Grant
    Filed: November 20, 2015
    Date of Patent: November 20, 2018
    Assignee: Microsoft Technology Licensing, LLC
    Inventors: Darrick Paul Brown, David Ross Lerman, Troy William Young, Matthew Allen Sanchez
  • Publication number: 20180047068
    Abstract: An embodiment is directed to a non-expanding advertisement that displays a video loop or a portion of a video within the advertisement. If the user interacts with the advertisement, the entire video is played within the advertisement without expanding. The user is not given the option to stop or pause the video. In addition, since the advertisement does not expand, the user is not given the option to close the video, ensuring that a complete view of the video is delivered to the user.
    Type: Application
    Filed: August 10, 2017
    Publication date: February 15, 2018
    Inventors: Darrick Paul Brown, Rick Reicker, Troy William Young
  • Patent number: 9760911
    Abstract: An embodiment is directed to a non-expanding advertisement that displays a video loop or a portion of a video within the advertisement. If the user interacts with the advertisement, the entire video is played within the advertisement without expanding. The user is not given the option to stop or pause the video. In addition, since the advertisement does not expand, the user is not given the option to close the video, ensuring that a complete view of the video is delivered to the user.
    Type: Grant
    Filed: April 17, 2014
    Date of Patent: September 12, 2017
    Assignee: Microsoft Technology Licensing, LLC
    Inventors: Darrick Paul Brown, Rick Reicker, Troy William Young
  • Patent number: 9607321
    Abstract: Computer-based systems and methods for an advertisement displayed on a fixed position on a web browser window displaying a visible portion of a web page. The fixed position advertisement remains in its fixed position in view of the user as the user scrolls the web page in various directions. The advertisement may be sized, shaped, or formatted based on the available space on the web page and on the content of the advertisement. The advertisement may include a variety of static and dynamic content, including interaction prompts and other elements, which may enable an engagement-based revenue generation model.
    Type: Grant
    Filed: December 21, 2012
    Date of Patent: March 28, 2017
    Assignee: Microsoft Technology Licensing, LLC
    Inventors: Darrick Paul Brown, David Ross Lerman, Troy William Young, Matthew Allen Sanchez
  • Publication number: 20160078499
    Abstract: Computer-based systems and methods for a multi-state advertisement displayed at a fixed position on a primary display space of a display device. The fixed position advertisement remains in its fixed position in view of the user as the user scrolls the web page in various directions. A plurality of events trigger a change in the state of the multi-state advertisement, with the change in state resulting in a change of the advertisement content, shape, size, style and appearance. An embodiment deploys an initial video in combination with a billboard. When the interstitial video ends, the fixed position advertisement is sized down to a less obtrusive size, with the billboard and the interstitial video replaced with a navigation bar.
    Type: Application
    Filed: November 20, 2015
    Publication date: March 17, 2016
    Inventors: Darrick Paul Brown, David Ross Lerman, Troy William Young, Matthew Allen Sanchez
  • Patent number: 9208500
    Abstract: Computer-based systems and methods for a multi-state advertisement displayed at a fixed position on a primary display space of a display device. The fixed position advertisement remains in its fixed position in view of the user as the user scrolls the web page in various directions. A plurality of events trigger a change in the state of the multi-state advertisement, with the change in state resulting in a change of the advertisement content, shape, size, style and appearance. An embodiment deploys an initial video in combination with a billboard. When the interstitial video ends, the fixed position advertisement is sized down to a less obtrusive size, with the billboard and the interstitial video replaced with a navigation bar.
    Type: Grant
    Filed: January 25, 2011
    Date of Patent: December 8, 2015
    Assignee: MICROSOFT TECHNOLOGY LICENSING, LLC
    Inventors: Darrick Paul Brown, David Ross Lerman, Troy William Young, Matthew Allen Sanchez
  • Publication number: 20140244407
    Abstract: An embodiment is directed to a non-expanding advertisement that displays a video loop or a portion of a video within the advertisement. If the user interacts with the advertisement, the entire video is played within the advertisement without expanding. The user is not given the option to stop or pause the video. In addition, since the advertisement does not expand, the user is not given the option to close the video, ensuring that a complete view of the video is delivered to the user.
    Type: Application
    Filed: April 17, 2014
    Publication date: August 28, 2014
    Applicant: Say Media, Inc.
    Inventors: Darrick Paul Brown, Rick Reicker, Troy William Young
  • Patent number: 8732019
    Abstract: An embodiment is directed to a non-expanding advertisement that displays a video loop or a portion of a video within the advertisement. If the user interacts with the advertisement, the entire video is played within the advertisement without expanding. The user is not given the option to stop or pause the video. In addition, since the advertisement does not expand, the user is not given the option to close the video, ensuring that a complete view of the video is delivered to the user.
    Type: Grant
    Filed: May 27, 2011
    Date of Patent: May 20, 2014
    Assignee: Say Media, Inc.
    Inventors: Darrick Paul Brown, Rick Reicker, Troy William Young
  • Publication number: 20140136347
    Abstract: Systems and methods for dynamically sizing, structuring and operating advertisements that include a variety of content, including interaction prompts and other elements, which enable an engagement-based revenue generation model. According to one embodiment, a computer implemented method comprises storing advertising content, serving an XML file from an advertising server to an advertisement manager in order to control a player on a user computer, dynamically generating the advertisement through the player based on directions from the advertisement manager and the stored content, and tracking and reporting a user's engagement with the advertisement in order to determine compensation for the publisher.
    Type: Application
    Filed: January 16, 2014
    Publication date: May 15, 2014
    Applicant: Say Media, Inc.
    Inventors: David Ross Lerman, Troy William Young, Matthew Allen Sanchez
  • Patent number: 8676651
    Abstract: Systems and methods for dynamically sizing, structuring and operating advertisements that include a variety of content, including interaction prompts and other elements, which enable an engagement-based revenue generation model. According to one embodiment, a computer implemented method comprises storing advertising content, serving an XML file from an advertising server to an advertisement manager in order to control a player on a user computer, dynamically generating the advertisement through the player based on directions from the advertisement manager and the stored content, and tracking and reporting a user's engagement with the advertisement in order to determine compensation for the publisher.
    Type: Grant
    Filed: November 15, 2012
    Date of Patent: March 18, 2014
    Assignee: Say Media, Inc.
    Inventors: David Ross Lerman, Troy William Young, Matthew Allen Sanchez
  • Patent number: 8401903
    Abstract: Systems and methods for dynamically sizing, structuring and operating advertisements that include a variety of content, including interaction prompts and other elements, which enable an engagement-based revenue generation model. According to one embodiment, a computer implemented method comprises storing advertising content, serving an XML file from an advertising server to an advertisement manager in order to control a player on a user computer, dynamically generating the advertisement through the player based on directions from the advertisement manager and the stored content, and tracking and reporting a user's engagement with the advertisement in order to determine compensation for the publisher.
    Type: Grant
    Filed: September 11, 2008
    Date of Patent: March 19, 2013
    Assignee: Say Media, Inc.
    Inventors: David Ross Lerman, Troy William Young, Matthew Allen Sanchez, Nicholas Sanchez
  • Patent number: 8386317
    Abstract: The present invention is directed to a full-page video interstitial advertisement. The interstitial advertisement offers advertisers a high quality, full screen video distribution opportunity for a set period of time, such as a 15 second spot, however the duration of the video may vary depending on the content of the video or the configuration of the webpage. A session manager controls the exposure of the interstitial advertisement to the user, to prevent the user from experiencing too frequent interstitial advertisements during a web session. The interstitial advertisement includes a fuse for displaying the playing progress of the video. The use of sound is preferred as part of the interstitial advertisement since it is important for the delivery of the media value of the advertisement. The interstitial advertisement spans the entire web browser screen, overlaid on top of the current web page using a transparency layer.
    Type: Grant
    Filed: October 1, 2009
    Date of Patent: February 26, 2013
    Assignee: Say Media, Inc.
    Inventors: Darrick Brown, David Ross Lerman, Troy William Young, Matthew Allen Sanchez, Nicholas Sanchez
  • Patent number: 8306859
    Abstract: Systems and methods for dynamically sizing, structuring and operating advertisements that include a variety of content, including interaction prompts and other elements, which enable an engagement-based revenue generation model. According to one embodiment, a computer implemented method comprises storing advertising content, serving an XML file from an advertising server to an advertisement manager in order to control a player on a user computer, dynamically generating the advertisement through the player based on directions from the advertisement manager and the stored content, and tracking and reporting a user's engagement with the advertisement in order to determine compensation for the publisher.
    Type: Grant
    Filed: September 11, 2008
    Date of Patent: November 6, 2012
    Assignee: Say Media, Inc.
    Inventors: David Ross Lerman, Troy William Young, Matthew Allen Sanchez
  • Patent number: 8190474
    Abstract: Systems and methods for dynamically sizing, structuring and operating advertisements that include a variety of content, including interaction prompts and other elements, which enable an engagement-based revenue generation model. According to one embodiment, a computer implemented method comprises storing advertising content, serving an XML file from an advertising server to an advertisement manager in order to control a player on a user computer, dynamically generating the advertisement through the player based on directions from the advertisement manager and the stored content, and tracking and reporting a user's engagement with the advertisement in order to determine compensation for the publisher.
    Type: Grant
    Filed: September 11, 2008
    Date of Patent: May 29, 2012
    Assignee: SAY Media, Inc.
    Inventors: David Ross Lerman, Troy William Young, Matthew Allen Sanchez
  • Publication number: 20110231265
    Abstract: An embodiment is directed to a non-expanding advertisement that displays a video loop or a portion of a video within the advertisement. If the user interacts with the advertisement, the entire video is played within the advertisement without expanding. The user is not given the option to stop or pause the video. In addition, since the advertisement does not expand, the user is not given the option to close the video, ensuring that a complete view of the video is delivered to the user.
    Type: Application
    Filed: May 27, 2011
    Publication date: September 22, 2011
    Applicant: SAY MEDIA, INC.
    Inventors: Darrick Paul Brown, Rick Reicker, Troy William Young
  • Publication number: 20110125594
    Abstract: Computer-based systems and methods for a multi-state advertisement displayed at a fixed position on a primary display space of a display device. The fixed position advertisement remains in its fixed position in view of the user as the user scrolls the web page in various directions. A plurality of events trigger a change in the state of the multi-state advertisement, with the change in state resulting in a change of the advertisement content, shape, size, style and appearance. An embodiment deploys an initial video in combination with a billboard. When the interstitial video ends, the fixed position advertisement is sized down to a less obtrusive size, with the billboard and the interstitial video replaced with a navigation bar.
    Type: Application
    Filed: January 25, 2011
    Publication date: May 26, 2011
    Applicant: SAY MEDIA, INC.
    Inventors: Darrick Brown, David Ross Lerman, Troy William Young, Matthew Allen Sanchez
  • Publication number: 20100198697
    Abstract: Computer-based systems and methods for an advertisement displayed on a fixed position on a web browser window displaying a visible portion of a web page. The fixed position advertisement remains in its fixed position in view of the user as the user scrolls the web page in various directions. The advertisement may be sized, shaped, or formatted based on the available space on the web page and on the content of the advertisement. The advertisement may include a variety of static and dynamic content, including interaction prompts and other elements, which may enable an engagement-based revenue generation model.
    Type: Application
    Filed: April 8, 2010
    Publication date: August 5, 2010
    Applicant: VIDEOEGG, INC.
    Inventors: Darrick Paul Brown, David Ross Lerman, Troy William Young, Matthew Allen Sanchez
  • Publication number: 20100023398
    Abstract: The present invention is directed to a full-page video interstitial advertisement. The interstitial advertisement offers advertisers a high quality, full screen video distribution opportunity for a set period of time, such as a 15 second spot, however the duration of the video may vary depending on the content of the video or the configuration of the webpage. A session manager controls the exposure of the interstitial advertisement to the user, to prevent the user from experiencing too frequent interstitial advertisements during a web session. The interstitial advertisement includes a fuse for displaying the playing progress of the video. The use of sound is preferred as part of the interstitial advertisement since it is important for the delivery of the media value of the advertisement. The interstitial advertisement spans the entire web browser screen, overlaid on top of the current web page using a transparency layer.
    Type: Application
    Filed: October 1, 2009
    Publication date: January 28, 2010
    Applicant: VideoEgg, Inc.
    Inventors: Darrick Brown, David Ross Lerman, Troy William Young, Matthew Allen Sanchez, Nicholas Marshall Sanchez
  • Publication number: 20090018920
    Abstract: Systems and methods for dynamically sizing, structuring and operating advertisements that include a variety of content, including interaction prompts and other elements, which enable an engagement-based revenue generation model. According to one embodiment, a computer implemented method comprises storing advertising content, serving an XML file from an advertising server to an advertisement manager in order to control a player on a user computer, dynamically generating the advertisement through the player based on directions from the advertisement manager and the stored content, and tracking and reporting a user's engagement with the advertisement in order to determine compensation for the publisher.
    Type: Application
    Filed: September 11, 2008
    Publication date: January 15, 2009
    Applicant: VIDEOEGG, INC.
    Inventors: David Ross Lerman, Troy William Young, Matthew Allen Sanchez