Abstract: A display for articles in substantially flat packages, each having a cross dimension less than three inches comprising an upright standard, and branches carried by the standard and projecting laterally therefrom; the branches incorporating clips, each clip having two jaws, one of which is yieldably biased toward the other; and including the packages partially inserted between the jaws of the clips so that the packages have portions that freely project away from the clips standard, as continuations of the branches.