Abstract: Methods, systems, and apparatus, including computer programs encoded on a computer storage medium, for detecting and utilizing conversion data are disclosed. In one aspect, the system can receive an indication of a user interaction with content item presented at a user device. Based at least in part on a device identifier of the user device being received with installation data corresponding to the installation of an application, the system can attribute a conversion of the content item to the user interaction.

Abstract: Methods, systems, and apparatus, including computer programs encoded on a computer storage medium, for detecting and utilizing conversion data are disclosed. In one aspect, the system can receive an indication of a user interaction with content item presented at a user device. Based at least in part on a device identifier of the user device being received with installation data corresponding to the installation of an application, the system can attribute a conversion of the content item to the user interaction.

Abstract: Business processes are implemented using a collection component for storing system knowledge comprising usage history and user input relative to activities within community of users, where the system knowledge comprises at least a folksonomy. At least one of a user client component interacts with the data collection component to enable a corresponding user to contribute user-derived information to the folksonomy and a monitoring component monitors activities associated with the community of users and interacts with the data collection component to contribute usage information to the system knowledge. Still further, a composition design application interacts with a user to build and/or modify processes built using services, wherein the composition design application recommends candidate services that can implement aspects of the business processes based upon information derived from the system knowledge.

Abstract: Methods, systems, and apparatus, including computer programs encoded on a computer storage medium, for detecting and utilizing conversion data are disclosed. In one aspect, a method includes receiving an indication of a user interaction with an advertisement presented at a user device; receiving a user identifier corresponding to the user device; determining that the first application was installed on the user device, based at least in part on a device identifier of the user device being received with installation data corresponding to the installation; receiving, from a second application installed on the user device, (1) the user identifier and (2) the device identifier of the user device; determining, based on receipt of the user identifier and device identifier from the second application that the installation of the first application is attributable to the user interaction.

Abstract: Business processes are implemented using a collection component for storing system knowledge comprising usage history and user input relative to activities within community of users, where the system knowledge comprises at least a folksonomy. At least one of a user client component interacts with the data collection component to enable a corresponding user to contribute user-derived information to the folksonomy and a monitoring component monitors activities associated with the community of users and interacts with the data collection component to contribute usage information to the system knowledge. Still further, a composition design application interacts with a user to build and/or modify processes built using services, wherein the composition design application recommends candidate services that can implement aspects of the business processes based upon information derived from the system knowledge.