Abstract: An improved footwear device is user customizable permitting selective alteration of the footwear appearance. Each footwear device is made from layers of rubber or similar footwear material. A first layer forms a bottom (outsole) that impacts the pathway surface. A second layer or insole forms a working surface to protect the user foot from impacts, pathway contours and debris. The cosmetic alteration portion of the device comprises three loops formed from a single strand of fabric such as cotton or similar material. This strand is threaded through three strategically positioned holes perforating the second or insole layer; then, the strand is folded in such a fashion that three loops are formed, one for each hole. Next, the two layers are adhesively attached one to another so as to form a completed device. A strip of material is then threaded through the protruding loops so as to change the footwear's appearance.