Abstract: Systems, methods, and non-transitory computer-readable storage media for interaction-aware advertising to minimize banner blindness. First, the system concurrently displays, via a graphical user interface, an advertisement and application content. Next, the system detects a user interaction with the application content. Based on the user interaction, the system then locks the advertisement within a viewable area of display for concurrent display at the graphical user interface with a portion of the application content, wherein the advertisement is configured to remain locked until an unlocking event is detected.

Abstract: A system and method for broadcast response generally employing RDS, DARC, or similar technology is provided, including a method for responding to a broadcast comprising extracting an event identifier from a broadcast signal; detecting a response by a user to the broadcast signal; polling a communications device to determine a user identifier; and communicating the event identifier and the user identifier when the user response is detected.

Abstract: One embodiment of the present invention sets forth a technique for recommending digital content to a user of a digital content application based on continually learned patterns of behavior. Based on metrics collected from a current session of the digital content application, properties associated with one or more users interacting with the application are inferred. The inferred properties are matched against previously defined patterns of behavior to identify digital content that could be presented to the one or more users for optional selection.

Abstract: Embodiments of the invention relate to application and services promotions. One embodiment includes presenting an application or service by an application or service promotion provider, for exposing, the application or service to potential users. Recommendation and promotion preferences are selected for the application or service. The application or service is provided to an electronic device based on the recommendation and promotion preferences. It is determined whether user action occurs for the application or service using the electronic device. Revenue is generated upon user action occurring for the application or service.

Abstract: An advertisement providing system includes a storage unit storing advertisements; a pull-type display managing unit that displays an advertisement designated by a viewer, a counting unit that counts the frequency an advertisement is displayed, a generating unit that generates a display schedule for the advertisements based on the frequency the advertisements are displayed, and a push-type display managing unit that displays the advertisements according to the display schedule.

Abstract: A method includes receiving, by a first computer, input from a first user. The method further includes creating, by the first computer, a hierarchical class tree implementing security profiles based on the input from the user. The hierarchical class tree identifies data, actions, and behaviors pertaining to content, and the security profiles restrict access and use of that user's content. The method also includes transmitting, by the first computer, a portion of the hierarchical class tree to a second computer. A corresponding apparatus is also provided.

Abstract: A computer implemented method is disclosed for accessing a display circuit coupled to a product container. The method includes providing an application user interface on a mobile device. In response to a user launching the application, the user is prompted to access message content. A wireless link is then established between a display control circuit coupled to the product container and the mobile device. Message content is then wirelessly transferred between the display circuit and the mobile device via the wireless link.

Abstract: Methods for providing contextual information about communication devices and/or services. Profile information indicating a user's communication devices and/or services is stored. When profile information or a message log is displayed, the user may identify a communication device and/or service. A query inquires whether the user would like contextual information. The contextual information may be obtained from a gateway in a data network or a telecommunications manager in a telecommunication network. The contextual information is displayed. Profile information about a user's communicating partner may be stored. When the user makes an effort to communicate with the partner, a check may be made of the partner's profile information for a preferred communication device and/or service. If the user does not have a communication device and/or service corresponding to that of the communicating partner, a query may inquire whether the user would like contextual information.

Abstract: An advertisement method using a telephone system including the steps of: initiating a call via a telephone; transmitting to telephone advertisements instead of placing the caller on hold to hear silence or ring back tones, before permitting voice mail instructions, and before permitting checking of voice mail; choosing an advertisement which appeals to the caller by pressing a key on the telephone; and transmitting to the telephone a confirmation text message to permit the caller to redeem a discount relating to the advertisement chosen by the caller. The method can use a mobile telephone system including the steps of: sending the initiated call to a cell tower; relaying the call to a service provider; checking a mobile identification number of the caller's telephone; and relaying the call to a computer server which attaches the advertisements for transmission to the caller's telephone.

Abstract: A social networking system allows users to bookmark content within the social networking system to view at a later time and/or to share with other users. The content that may be bookmarked may include advertisements, user posted content, user comments on posted content, or any other content viewable within the social networking system, as well as links to content outside of the social networking system. A user may save the content by selecting a bookmark link corresponding to the content. The bookmarked content may be viewed later, such as in a bookmarked content dashboard, and it may also be used to provide additional content to the user that is related to the bookmarked content. Additionally, the user's bookmarking activity may be published to the user's connections in the social networking system to enable others to find and view the content that the user deems worthy of bookmarking.

Abstract: The usefulness, and consequently the performance, of advertisements are improved by allowing businesses to better target their ads to a responsive audience. Location information is determined (or simply accepted) and used. For example, location information may be used in a relevancy determination of an ad. As another example, location information may be used in an attribute (e.g., position) arbitration. Such location information may be associated with price information, such as a maximum price bid. Such location information may be associated with ad performance information. Ad performance information may be tracked on the basis of location information. The content of an ad creative, and/or of a landing page may be selected and/or modified using location information. Tools, such as user interfaces, may be provided to allow a business to enter and/or modify location information. The location information used to target and/or score ads may be, include, or define an area.

Abstract: A method for providing customized service applications relating to specific transactions with merchants to users of mobile devices includes: receiving and storing a service application template corresponding to a merchant; receiving a manifest including information relating to a specific transaction between the merchant and a user of a mobile device; extracting the information relating to the specific transaction from the manifest; generating a customized service application for the user based on the service application template and the extracted information; and transmitting the customized service application to the mobile device corresponding to the user.

Abstract: A promotion system for serving ads is provided. The system may include an ad server and a WIFI access point configured to establish wireless connections with mobile computing devices of users via a WLAN, and execute a local captive server that serves to the mobile client devices a graphical user interface. The graphical user interface is configured to register users with the ad server device to receive advertisements, and store profile data about the users in a database associated with the ad server. The ad server includes an ad creation interface configured to enable an advertiser to distribute an advertisement to the mobile computing devices of users who have been detected at the WIFI access point.

Abstract: This invention provides an information distribution system comprising an image data processing device (11), a server (12), and a portable telephone unit (15 having image data acquisition means for acquiring image data with a destination address attached thereto and display means for displaying the image data, wherein the image data is distributed from the image data processing device (11) to the portable telephone unit (15), and advertisement information based on user information is extracted from an advertisement information storage unit (29) and appended to image/text data by an advertisement information appending unit (30) provided in the server 12.

Abstract: A mobile media device user interface is described. In one or more implementations, output of a plurality of audio content is monitored by a mobile media device. Each of the audio content was received via a respective one of a plurality of broadcast channels by the mobile media device. A user interface is displayed on a display device of the mobile media device, the user interface describing each of the plurality of audio content and the respective broadcast channel from which the audio content was received.

Abstract: A system is provided for retargeting advertisements and is based on a database storing user behavior data related to information for a plurality of consumers. An index-lookup processes the user behavior data and translates the user behavior data into a plurality of indices. A data loading module processes the plurality of indices and generates a multi-indexed user behavior cube. An online query module receives a request for an advertisement and processes the request to determine one or more related user attributes and retrieves user behavior data from the multi-indexed user behavior cube using the related user attributes. An ad recommendation module receives the set of user behaviors and generates a list of recommended advertisements using the set of user behaviors data and an advertiser retargeting criterion.

Abstract: This invention relates to systems and methods for managing interest paid by financial institutions and particularly to a system and method where interest is converted into multiplier credits to be applied to merchant offers. The business system and method provides depositors a better value by giving consumers an opportunity to convert all or any portion of their monthly interest into substantially more buying power with merchants. This business system and method provides a website-platform and/or a onlinebanking enrollment form for easy enrollment of customers and merchants. Furthermore, the system and method allows for communication between the financial institutions and the website-platform. There is also the consumer direct model in which there is not a sponsoring financial institution and customers are able to access and convert their interest payments through the use of technology provided by a third party finance data platform that works in conjunction with the current invention's website-platform.

Abstract: An information distribution system including an image data processing device, a server, and a portable telephone unit having an image data acquisition unit that acquires image data with a destination address attached thereto and a display unit that displays the image data. The image data is distributed from the image data processing device to the portable telephone unit, and advertisement information based on user information is extracted from an advertisement information storage unit and appended to image/text data by an advertisement information appending unit provided in the server.

Abstract: The present invention relates to communications systems generally and to closed systems such as WiFi systems in particular, especially where connections to the internet, an intranet or similar is possible and overlay messaging is required. The Internet has provided new avenues for providing commercial content to computer users such as providing product updates and delivering advertisements in general to consumers. The present invention, therefore, seeks to enable a service provider to deliver targeted brand content adapted to the determined communications environment to the client device. Accordingly, the present invention can provide content with regard to the location and/or system environment i.e. the determined communications environment of the client device and not upon a determination of the type of “surfer” or user of the device, their preferences, interests, keyword extraction and/or data traffic.

Abstract: The present invention is a digital interactive mobile engagement recharging device for users to plug in personal mobile devices. The recharging device has an interactive touch display screen that connects to a computer and to the Internet to provide remote and real-time content push of interest to a user, and a plurality of recharging connections to accommodate various models and brands of mobile devices. The recharging system collects information about a user's mobile device and provides recharging services to the user's mobile device after the user accepts certain terms or conditions, outputs information such as the recharging status of a user's phone, commercial information selected by a computer based media system, where the selected information is based on the information collected by the input devices of the system and provides pre-selected or user demanded information.

Abstract: A system and method for receiving messages through customized data channels, users can easily setup and configure the system so that they receive only the messages that they are interested in, at the time and place that they want to receive said messages. A system and method for dynamically creating and managing customized data channels that periodically and automatically delivers customized messages to users based on their preset criteria, that requires minimum user inputs.

Abstract: Methods and systems for data access are disclosed. An example method can comprise receiving a request to access user data. In one aspect, the request can comprise an offer, and the request and the offer can be provided to one or more users. The users can be associated with the user data. The users may grant or deny access to the requested user data in response to the request and in consideration of the offer.

Abstract: A method for providing and displaying advertising content. The method can include: sending, by a client device, a request for advertisement content; receiving, by the client device and in response to the request, an advertisement instruction set defining a plurality of client-interactive controls, the advertisement instruction set identifying a plurality of images, each of the plurality of images comprising an indication of at least one of the plurality of client-interactive controls; detecting a set of user inputs each associated with at least one of the plurality of client-interactive controls; identifying, by the client device and in response to each user input of the set of user inputs, an image of the plurality of images based on a current image displayed by the client device and the client-interactive control associated with the user input; and displaying the image by the client device.

Abstract: Embodiments of the present invention relate to systems, methods, and computer program products for determining an offer based on a balance value of a prepaid account and a location of a consumer who is the holder of the prepaid account. In some embodiments, a method is provided that includes: (a) receiving geographic location information associated with a consumer; (b) receiving information associated with the prepaid account of the consumer, wherein the consumer is a holder of the prepaid account; (c) determining a balance value of the prepaid account of the consumer; and (d) determining an offer to present to the consumer based at least partially on the balance value of the prepaid account and the location of the consumer.

Abstract: An input and processing system allows user input information such as user affinity to efficiently block content and request content as well as novel input of commands such as copy/paste on a small mobile device screen among other computing devices. A client/server is also made more efficient due to the enhanced gathering of information such as content feedback from users. Yet another disclosure regards a system allowing leveraging of preexisting information to display content and select brands for user feedback. Also disclosed are systems for increasing sales efficiency, and various GUI interfaces.

Abstract: A system and method classifies individuals based on product or service preferences of tastes. With input from the system on user preferences, offers are created by product or service promoters specific to a segment of users with similar preferences. The offers, items and users are linked using alphanumeric or digital codes. The offers and the linked codes are used to obtain discounts, rewards and incentives, or warranty registration when products or services are purchased. The offers, linked codes and purchases are stored such that they are accessible by a user.

Abstract: Methods and apparatuses to provide communication connections at a cost reduced via advertising. One embodiment includes: receiving a request from a first user over a data communication network; response to the request, initiating a first telephonic connection to the first user and a second telephonic connection to a second user to provide a telephonic connection between the first and second users; presenting an advertisement to at least one of the first and second users; and reducing a communication fee for the telephonic connection between the first and second users using a portion of an advertisement fee charged for the advertisement.

Abstract: Items are sold via a wireless mobile telecommunications network in which multimedia presentations describing items offered for sale are broadcast for reception by wireless mobile devices. Users of the devices can transmit responses indicating requests to buy the items or bid for them in auctions.

Abstract: A system and method to enable a user to initiate a communication with an organization using a mobile communication device by means of a trigger system. A system and method to enable an organization to acquire a user mobile device address by means of a trigger system. A system and method to enable an organization to respond to a user by means of a trigger system and a message application server. A system and method to enable organizations to deliver mobile messages, coupons, offers and promotions to users mobile device by means of a combination of a trigger system, a message application server and an offer application.

Abstract: An online ad provisioning system couples persuasive media items (ads) with an established viewership/recipient set by first identifying a popularity, or number of recipients of a requested media item, and subsequently associating the media item with an advertisement (banner, window, video segment) expecting the established viewership. While conventional advertising seeks to divert the readers attention before their eyes are on the page, the system identifies and targets recipients after their eyes are on the page (or screen, window, etc.). Such an association allows an advertiser to specify, for example, to associate an ad (persuasive media item) with the most popular web page, or to run a commercial in a video stream only if at least a predetermined number of viewers are receiving the stream.

Abstract: A method and system for providing a phone directory service to a user terminal in a mobile communication network are provided. The method includes receiving a search request including a search keyword for the phone directory service and a subscriber identifier for the user terminal from the user terminal, acquiring subscriber information of a subscriber possessing the user terminal from the mobile communication network in which the user terminal is registered using the subscriber identifier, acquiring a business list of businesses corresponding to the search keyword from a business DataBase (DB) for managing businesses which have subscribed to the phone directory service, arranging the business list based on a communication pattern of a group of similar subscribers which have been determined to have subscriber information similar to that of the subscriber possessing the user terminal according to a predetermined criteria, and providing the arranged business list to the user terminal.

Abstract: Systems and methods are provided for image-based browsing of resources, such as webpages, on a communication device, providing for image-based navigation of recently accessed resources and image-based selection of resources matching partial or complete address strings entered in an input field. Also provided are systems and methods for predictive loading of resources, by detecting browsing actions such as zooming in and hovering over thumbnail images of previously accessed resources, and initiating HTTP requests for those resources over a network before receipt of an express command to retrieve the resource. To improve the user-perceived responsiveness of the device to commands to download and display resources such as webpages comprising embedded objects, the order of requesting updated versions of the embedded objects is determined by analysis of the portion of the webpage of interest to the user. Prioritizing of various browser-related tasks is also disclosed.

Abstract: A first party creates offers, generally comprising advertisements, which are associated on a server with names and categories; the first party may also bid on placement of the offers in online content. A second party, such as a publisher, obtains a script which the publisher includes in the publisher's online content. When a user access the online content, the user's browser and/or an app or browser plugin (or similar) notifies the server and the server parses the online content for names. If any are found, then the server obtains offers associated with the names and other criteria, such as the location of the user and locations associated with the offers. The obtained offers are sent to and rendered by the user's client device. The server logs interaction with the client device, may obtain consideration from the first party, and may provide consideration to the second party.

Abstract: Tools and techniques are described herein for determining click values, along with incentive schemes for website visitors and advertisers. These tools may provide a click value system that includes a click value determination unit and an incentive administration unit. The click value determination unit may compute respective click values for different visitors to a website. These click values may indicate a likelihood that the visitors may transact for particular goods or services offered through the website. The incentive administration unit manages visitor incentives provided to the visitors, and also manages advertiser incentives provided to the advertisers.

Abstract: The present disclosure involves ensuring that items sold by a merchant appear in certain network pages. A network page is automatically accessed in a computing device. The network page is generated by a referral network site that displays at least one offering of an item by at least one competitor merchant. A unique identifier associated with the item is identified from the network page in the computing device. The unique identifier is stored in association with the item in a data store accessible to the computing device. The item and the unique identifier are included in a feed sent from the computing device of a merchant to the referral network site. The feed includes a listing of the item and a plurality of other items, wherein the item and the other items are offered for sale by the merchant.

Abstract: A system and method for managing video sequences and the payment of content online, including an application programming interface (API). The API allows creators of advertisements, sponsors of advertisements, providers of content, and viewers of the advertisements and the content to interact. The system facilitates interaction of the parties to allow users to access content from a content provider in exchange for the user viewing an advertisement that is created by an ad-creator and sponsored by an ad-sponsor. The method receives a request for payment of content, transmits a list that includes a plurality of links to advertisements, transmits an advertisement of interest to the user, and then authorizes payment of the content to the content provider. The system also allows advertisers to reach an ideal audience as users select the advertisements having a particular product or service with which the user is interested.

Abstract: Systems and methods presented herein provide for the directed insertion of assets in Content On Demand content across a plurality of computing devices. One system includes a database operable to maintain campaign data of the assets and an asset insertion decision system operable to instantiate on a plurality of computing devices and to periodically access the database to provide the campaign data to the instantiations of the asset insertion decision system on the computing devices. For example, the asset insertion decision system may establish a recording period in which each instantiation of the asset insertion decision system is operable to direct insertion of a portion of the assets in Content On Demand content selections upon request and to record the asset insertions between accesses to the database. The asset insertion decision system is also operable to process the asset insertions recorded by the instantiations to synchronize the campaign database.

Abstract: Information pertaining to products made by manufacturers and sold to consumers through retailers, is distributed to consumers through a communication network that connects consumer communication nodes to a cooperative network site having an accumulation of information about manufacturer product offers and retailer special deals. A consumer can obtain selected items of this information without knowledge of how to reach the cooperative network site, by simply logging in to a manufacturer network site or to a retailer network site. At a manufacturer site, the consumer can obtain a list of local retailers carrying the manufacturer offers and can then select from among the offers and receive complete details of the selected offers. At a retailer site, the consumer can obtain a list of manufacturer offers available at the retailer stores in the consumer's area, and can then select from among the available offers and receive their complete details.

Abstract: The present invention is and includes a device, system and method for providing an image enhancement widget. The device, system and method include a javascript component that, upon execution, obtains at least one subject of primary content on a networked page, and at least one permission for enhancement of the primary content, ones of a plurality of content produced remotely from the javascript component and according to the javascript component, and an enhancement widget. The enhancement widget may be a flash widget.

Abstract: In one embodiment, a method comprises setting a first seed price for a network service item offered by a plurality of service providers in a computing network, and advertising a first seed price range for the network service item based on the first seed price; allocating service requests for the network service item among the service providers within a first dynamic network service fulfillment cycle, the allocating based on respective proposed costs advertised by the service providers relative to the first seed price range and further based on network-based performance capacity of the service providers in fulfilling the allocated service requests; and calculating a second seed price for a second dynamic network service fulfillment cycle contiguously following the first dynamic network service fulfillment cycle, based on the first seed price and the allocating within the first dynamic network service fulfillment cycle.

Abstract: A system for targeting advertising content includes the steps of: (a) receiving respective requests for advertising content corresponding to a plurality of mobile communication facilities operated by a group of users, wherein the plurality includes first and second types of mobile communication facilities with different rendering capabilities; (b) receiving a datum corresponding to the group; (c) selecting from a first and second sponsor respective content based on a relevancy to the datum, wherein each content includes a first and second item requiring respective rendering capabilities; (d) receiving bids from the first and second sponsors; (e) attributing a priority to the content of the first sponsor based upon a determination that a yield associated with the first sponsor is greater than a yield associated with the second sponsor; and (f) transmitting the first and second items of the first sponsor to the first and second types of mobile communication facilities respectively.

Abstract: A system for targeting advertising content includes the steps of: (a) receiving respective requests for advertising content corresponding to a plurality of mobile communication facilities operated by a group of users, wherein the plurality includes first and second types of mobile communication facilities with different rendering capabilities; (b) receiving a datum corresponding to the group; (c) selecting from a first and second sponsor respective content based on a relevancy to the datum, wherein each content includes a first and second item requiring respective rendering capabilities; (d) receiving bids from the first and second sponsors; (e) attributing a priority to the content of the first sponsor based upon a determination that a yield associated with the first sponsor is greater than a yield associated with the second sponsor; and (f) transmitting the first and second items of the first sponsor to the first and second types of mobile communication facilities respectively.

Abstract: A system for targeting advertising content includes the steps of: (a) receiving respective requests for advertising content corresponding to a plurality of mobile communication facilities operated by a group of users, wherein the plurality includes first and second types of mobile communication facilities with different rendering capabilities; (b) receiving a datum corresponding to the group; (c) selecting from a first and second sponsor respective content bases on a relevancy to the datum, wherein each content includes a first and second item requiring respective rendering capabilities; (d) receiving bids from the first and second sponsors; (e) attributing a priority to the content of the first sponsor based upon a determination that a yield associated with the first sponsor is greater than a yield associated with the second sponsor; and (f) transmitting the first and second items of the first sponsor to the first and second types of mobile communications facilities respectively.

Abstract: The aspects of the disclosed embodiment provide a method and system for user-controlled rendering of mobile advertisements and for context based targeting of content to users. The method includes collecting information associated with location of a user and content displayed on a user device. One or more relevant advertisements are identified based on the information which is collected from the user device. An option to view the one or more relevant advertisements is displayed on the user device. The relevant advertisement(s) are displayed on the user device when the user selects the option to view the advertisement. The method further includes identifying an element of a web page for targeting one or more content on the element. Additionally the method further includes identifying one or more characteristics of the element, wherein the one or more characteristics are identified for determining a context of the element.

Abstract: A system and method for provision of content in messages sent to a mobile communications device. The additional content may be selected based on information associated with a user. In some embodiments the additional content includes a proposal from a vendor.

Abstract: Methods and systems for the identification of electronic devices between web browser and native application sessions is disclosed. The identification process can function even with interrupted Internet connectivity. A first web browser session establishes a web service connection between an electronic device and a web service system. The web service system delivers a unique token to store on the electronic device in the first web browser session. Subsequent web browser sessions with the web service system can renew storage caches of the unique token and/or make duplicates of information stored on the unique token. Then an upcoming application session can capture the same unique token from a second web browser session with a local web service. The unique token and related information is then submitted to the web service system. The web service server includes backend mechanisms to determine a connection between the first web browser session and the second web browser session.

Abstract: A method and system for providing consumer defined coupons includes a process for providing consumer defined coupons whereby a consumer proposes/defines the parameters or “terms” of a proposed coupon and/or marketing offer that the consumer feels would compel the consumer to purchase a product and/or service, shop at a defined store, or perform some other defined action. The consumer defined coupon terms are then provided to a potential coupon provider. The potential coupon provider is then provided the opportunity to review the consumer defined coupon terms. The potential coupon provider is then provided the opportunity to accept the consumer defined coupon terms, reject the consumer defined coupon terms, and/or propose alternative coupon terms. If the potential coupon provider accepts the consumer defined coupon terms, a coupon is then created and provided to the consumer.

Abstract: The disclosed subject matter is a method and system for marketing a client's product for an alternative purpose. The information about the alternative purpose of the product is collected and input into an automated system. The method and system then informs third parties about the client's product along with suggested alternative uses.

Abstract: Methods, systems, and apparatus, including computer programs encoded on computer storage media, for content presentation. One of the methods includes, receiving, from a user device, a request for sponsored content; identifying a sponsored content item responsive to the request; determining a device type associated with the user device; modifying one or more presentation parameters associated with the sponsored content item based at least in part on the device type associated with the user device; and providing the sponsored content item having the modified presentation parameters to the user device.

Abstract: Apparatus and method for managing a combination of multiple advertisements in an ad slot on a network accessible device. In accordance with some embodiments, a request is received in a memory for a mobile advertisement (ad) for display in an ad slot on a graphical user interface (GUI) of a network accessible device. A total plural number of ads are selected from a database of available ads in a memory responsive to a size of the ad slot on the GUI. A combined ad is rendered that combines the total plural number of selected ads. The combined ad is transferred for display in the ad slot.