Abstract: This invention relates to an apparatus for baking letters of the alphabet and/or numerals. The apparatus includes a cake pan blank foldable into a cake pan, a grid insert template and one or more space-occupying insert blanks foldable into space-occupying inserts. The grid template insert contains removable grid-defined sections which sections are selectively removable so as to leave openings in the grid template insert. The space-occupying inserts are interfitted with the openings and the grid template insert and space-occupying inserts are then placed into the cake pan so that the volume of the cake pan not occupied by the space-occupying inserts takes the shape of a letter or numeral for receiving batter.