Abstract: A control resource, such as a service control point, causes a telephone network to route calls, initiated by an explicit request for operator service, to a front-end automation platform. The platform provides an announcement, typically in the form of a menu identifying available services. If the platform receives a signal from a caller selecting one of the services, the platform converts the call from an operator service call to a type of call associated with the selected service. The network then routes the call as converted, through the network to a predetermined resource for providing the selected service. The menu announcement and service selection processing with subsequent call conversion help take as many operator service calls as possible away from the operator switch and instead route many calls directly to the appropriate department, emergency destination or automated resource.