Abstract: A system and method capable of generating a 360° video including advertising content by photographing only a video for a specific direction not an omni-direction covered by a 360° video. Devices and methods are capable of generating a 360° video using relatively small resources. In particular, embodiments provide a system and method capable of generating a 360° video conveniently and relatively accurately using a terminal carried by a user. Furthermore, embodiment provide a system and method capable of generating a 360° video by photographing only a video for a specific direction not an omni-directional view covered by a 360° video. Furthermore, embodiments provide advertising content in a 360° video.

Abstract: A method and a server for providing a virtual reality image about an object are provided. To elaborate, the method includes receiving a lookup request for a virtual reality image about an object selected by a user from a user device; and providing a virtual reality image including one or more 360-degree images corresponding to the object to the user device, herein the 360-degree image includes image data about views from multiple directions from a photographing location of the image.