Abstract: Messaging, such as promotional messaging, is delivered to users of digital audio media players, such as digital disc and tape players. Portable players are especially suited for practice of the invention. Players include a wireless receiver to receive messages and memory for storage of messages. Alternatively, player memory is preloaded with messages. A controller plays messages at reasonable times, e.g., at breaks between tracks of the audio disc or tape being played. Advertising or promotional messages are broadcast to capable digital audio players via wireless transmission and stored in memory. The player reads control information on the disc and stores it in memory. The control information is used to play messages from memory. An effective promotion method is enabled through the invention and use of a player capable of message reception, storage and play in accordance with the invention.

Abstract: Messages are pushed to handsets using a secondary carrier channel separate from the wireless network. The handset includes a secondary carrier receiver, which may share a power source and other components with the wireless network receiving hardware included in the handset. When the handset receives a message broadcast over the secondary carrier channel or one of multiple secondary carrier channels, the message is then stored in a message memory of the handset. A stored message is output from the message memory in a user understandable format, e.g., audibly or visually, through the handset hardware in response to a predetermined operation of the handset. A stored message may be output in response to a “send” operation of the handset, prior to the establishment of a communication link between the handset and a base station of the wireless network.