Abstract: An audience measurement system collects data representative of tuned programs rather than of tuned channels, and includes (i) a household metering apparatus which records ancillary codes or extracts program signatures from the programs if no ancillary codes are found therein, (ii) a reference apparatus which monitors broadcast programs to be monitored, which extracts reference signatures therefrom, which records whatever ancillary codes may be associated with these broadcast programs and, if no ancillary codes are present, which compresses and stores a digital replica representative of the broadcast programs to be monitored, (iii) a data collection apparatus which compares the household and reference data to determine (a) which of the broadcast programs to be monitored were selected for viewing and/or listening, (b) which of the metered households selected the broadcast programs to be monitored for viewing and/or listening, and (c) at which times the broadcast programs to be monitored were selected for viewin

Abstract: A market research system and method are provided. A plurality of cooperating establishments are included in a market research test area. Each cooperating establishment is adapted for collecting and storing market research data. A computer system remotely located from the plurality of cooperating establishments stores market research data collected from the cooperating establishments. The collected market research data includes monitored retail sales transactions and captured video images of retail customers.

Abstract: A market research system and method are provided. A plurality of cooperating establishments are included in a market research test area. Each cooperating establishment is adapted for collecting and storing market research data. A computer system remotely located from the plurality of cooperating establishments stores a library of bar coded indicia and market research data collected from the cooperating establishments. A unique bar coded indicia is assigned to multiple displays within each of the plurality of cooperating establishments. A corresponding assigned bar coded indicia is applied to the displays within each cooperating establishment.

Abstract: A method and apparatus for identifying the channel to which a receiver is tuned includes a controller having a microprocessor, a ROM for storage of programs, a RAM for storage of data and a data storage and communication device; a controlled panel mounted adjacent a light emitting diode (LED) display on the receiver that displays the channel to which the receiver is tuned; and a light detection device mounted in association with the panel. The panel normally is maintained transparent so that the LED display may be readily seen through the panel. In order to determine the number being displayed on the LED display, selected portions of the panel are sequentially rendered transparent while the remaining portions of the panel are maintained opaque. The controller determines which selected portions of the panel have light being transmitted therethrough from the LED display.

Abstract: A method and apparatus are provided for determining a particular transmitting station from which program signals are received and translated by a monitored receiver within a test area and including mobile receivers. A stored transmitter characteristic table includes a corresponding transmitting station identification stored with a predefined subarea of a plurality of predefined subareas within the test area for each predetermined tuned frequency of the monitored receiver. A tuned frequency of the monitored receiver is identified and the particular transmitting station corresponding to the identified tuned frequency is identified responsive to both the identified tuned frequency of the monitored receiver and the stored transmitter characteristic table. The identified transmitting station data is stored with time of occurrence data.

Abstract: A market research system is provided for management of manufacturer's discount coupon offers. The market research system includes an automated coupon processing system for processing coupon redemption data. The coupon redemption data includes offer identification. At least one manufacturer provides a coupon release input. A central controller is coupled to the coupon processing system and the manufacturer for receiving the coupon redemption data and the coupon release input. The central controller defines a knowledge database responsive to the received coupon redemption data. Responsive to the defined knowledge database, the central controller generates a response template library. The central controller selects a response template from the generated response template library responsive to a received coupon release input and transmits the selected response template to the manufacturer.

Abstract: A co-channel communication system allows transmission of one or more data signals in an active or visible portion of a video raster in a manner that is imperceptible to a viewer. More particularly, the data signal is transmitted over a preselected active video lines of a video raster. In order to reduce the perceptibility of the data signal, the video lines over which the data signal is transmitted is varied according to a random sequence. In an alternate embodiment, the data is also modulated at relatively low modulation levels, for example, by converting the data signal to a spread spectrum signal.

Abstract: A method and apparatus are provided for identifying one of a plurality of operational modes of a monitored video cassette recorder (VCR). A sensor is positioned near the monitored VCR for detecting a radiated signal of the monitored VCR. The detected signal is appplied to a filter for filtering the detected signal and for providing a plurality of predetermined band-pass filtered signals. A neural network is used for processing the plurality of predetermined band-pass filtered signals to identify the operational mode of the VCR.

Abstract: An image recognition system and method are provided for identifying a pattern of a plurality of predetermined patterns in a video image. A plurality of feature image signatures are stored corresponding to each of the plurality of predetermined patterns. A universal feature image signature is stored that includes each of the stored feature image signatures. A predefined series of portions of a captured video image is sequentially compared with the universal feature image signature to identify matching portions. Each of the identified matching video image portions is compared with the stored feature image signatures to identify the predetermined pattern.

Abstract: A market research retail sales data collection system and method includes a plurality of cooperating retail stores, each having an in-store device for automatically collecting processing and storing market research data in a substantially totally passive or non-invasive manner with respect to the on-going operations of each retail store. Each in-store device detects, interprets, processes and stores data on a real-time basis with respect to retail sales transactions occuring in the retail store. However, each such in-store device does not interfere with or require the active participation of the in-store Point-Of-Sale (POS) scanners/registers, POS controller or store computer controlling the normal operations of the retail store. Periodically, each in-store device transmits the data it has collected through a bidirectional comunications network to a central site.

Abstract: A method and apparatus for determining the channel of a plurality of predetermined channels to which a remotely controlled receiver is tuned. A viewer transmitter device includes a keyboard for receiving viewer entered selections and a remote transmitter which transmits infrared, ultrasonic, radio frequency or other radiated control signals for each of the viewer selections. A receiver device in a channel detection system receives a signal in the selected transmission medium, and immediately signals a jamming device to broadcast interference which precludes the remotely controlled receiver from identifying and acting upon the transmitted control signal. The receiver device applies the received signal to a processor device that performs a stored program to determine if the received signal corresponds to a transmitted control signal from the viewer transmitter device and, if so, to identify the channel to which the monitored receiver is to be tuned.

Abstract: A communication method and a data collection and transmission system are provided having at least one remotely located monitoring station. A central computer is arranged for bidirectional communication with each of the monitoring stations. Each of the monitoring stations includes a storage and forward unit for communicating with the central computer and at least one sensor unit for monitoring a predetermined geographically proximate variable and for processing and storing predetermined operational data. The storage and forward unit includes a real time clock that is arranged to accurately maintain a real time indicative signal. A local area network connects the storage and forward unit and each of the sensor units. A coded message having a predetermined sequential data format is used for bidirectional communications between the storage and forward unit and the sensor units. A real-time coded message is provided by the storage and forward unit to the sensor units.

Abstract: A manufacturer's discount coupon redemption system and method provide for the automated statistical analysis of coupon shipment data characteristics in order to identify coupon shipment parametric abnormalities. Allowable ranges for preselected coupon shipment data characteristics are established and are automatically updated. Data characteristics associated with each coupon shipment are compared to the allowable ranges to identify instances of coupon shipment parametric abnormalities, that is, data characteristics that fall outside of the allowable ranges. Those coupon shipments that exhibit parametric abnormalities are segregated for further review and evaluation.

Abstract: A method and apparatus are provided for identifying predetermined individual members of a television viewing audience/marketing group in a plurality of monitored areas. A plurality of predetermined identification signals are stored each corresponding to one of the predetermined individual members. A transmitter device for transmitting a unique predetermined identification signal is associated with each of the predetermined individual members. A receiver device in each of the plurality of monitored areas receives the transmitted predetermined identification signals and applies the received signals to an associated memory device used for storing the received individual member signals. A central processor periodically retrieves the stored individual member signals from each memory device.

Abstract: A market research system is shown for substituting stored television programs for regularly scheduled, broadcast television programs having a particular identification code wherein the substitute television programs may be transmitted via telephone lines to the households of cooperating panelists for storage. The substitute television programs may be stored and/or transmitted to the panelists's home in compacted or noncompacted form. In compacted form, a memory stores the first frame of video information for the substitute television program and for subsequent frames, stores only the video information representing a change from the video information stored for a previous frame. In one embodiment, the stored video information represents the difference between each frame and the first frame. In a second embodiment, the video change information represents the differences between each frame and the immediately preceding frame.

Abstract: A method and apparatus are provided for determining the channel of a plurality of predetermined channels to which a remotely controlled receiver is tuned. A first transmitter device includes a keyboard for receiving viewer entered selections and transmits infrared or ultrasonic control signals for each of the viewer tuning and ON/OFF selections. A receiver device receives the transmitted control signal from the first transmitter and applies the received signal to a processor device that performs a stored program to identify the channel to which the monitored receiver is tuned. An associated memory device is used for storing the identified channel reception data. The processor device identifies the user selection and applies a corresponding second control signal to a second transmitter device.

Abstract: An image recognition method and system are provided for identifying predetermined individual members of a viewing audience in a monitored area. A pattern image signature is stored corresponding to each predetermined individual member of the viewing audience to be identified. An audience scanner includes audience locating circuitry for locating individual audience members in the monitored area. A video image is captured for each of the located individual audience members in the monitored area. A pattern image signature is extracted from the captured image. The extracted pattern image signature is compared with each of the stored pattern image signatures to identify a particular one of the predetermined audience members. These steps are repeated to identify all of the located individual audience members in the monitored area.

Abstract: A system and method for protecting against redundant mailings compile mail listings associated with, for example, refund promotion requests received during a given period of time for a number of different refund promotions. Each listing in the compilation is compared on an automated basis with one or more other listings in the compilation according to one or more rules defining a first statistically significant event to identify suspicious listings. Listings in the compilation are also compared on an automated basis to listings previously identified as suspicious and may also be compared to listings associated with known abusers and complainers. Listings identified as suspicious are thereafter compared on an automated basis according to one or more different rules defining a second statistically significant event to identify redundant mailings.

Abstract: A system and method are provided for determining the broadcast signal source for the signal being displayed by a video wave receiver, whether tuned by the monitored receiver or an associated tuner device, such as a cable converter or video cassette recorder. The monitoring system includes a probe for detecting a horizontal sweep signal of the monitored receiver. The frequency of the detected horizontal sweep signal is determined and compared to stored characteristic frequency values corresponding to the predetermined channels to which the video receiver may be tuned.