Abstract: Embodiments of present disclosure relates to a method and an interactive infomercial system for enabling interactive infomercials. In one embodiment, the system receives a request for U3I (unique infomercial identification information) associated with infomercial content. The system determines the availability of pregenerated U3I and generate remaining number of U3I based on determination of non-availability of the requested U3I. Further, the system updates the generated U3I with at least one redirect URL that is activated to enable the rendering of the infomercial content on a user device. The system may also generate personalized U3Is based on user data. Thus, the above disclosed system and method enables real-time interactive infomercials to the users such that the U3Is are generated and stored in advance when the system is available and updated with animation content on demand in less time and quick response time.

Abstract: Embodiments of present disclosure relates to a method and an interactive infomercial system for enabling interactive infomercials. In one embodiment, data associated with user of viewing interactive infomercial content may be received on a mobile viewing device. The system may select one interactive infomercial content based on the received data. Upon selection, at least one infomercial unit comprising the at least one interactive infomercial content such as animation content, a unique infomercial identification information (U3I) associated with the selected interactive infomercial content is generated and transmitted to the mobile viewing device of the user. The mobile viewing device receives and downloads the animation content and enables connecting back with the system for further interactions. Thus, the system and method enables real-time interactive infomercials to the users without consuming memory of the mobile viewing device as well as without modifying the U3I associated with the infomercial content.