Abstract: The present disclosure describes systems and methods for media-independent processing of advertisement publication information. Some illustrative embodiments include a data processing system including a server computer that includes a data storage device, the data storage device including an advertiser database that includes a source advertisement, and a media outlet database that includes a media outlet record. The server computer is capable of providing the media outlet record for selection by a user. The server computer is further capable of reformatting the source advertisement according to one or more constraints associated with the media outlet record selected by the user.