Abstract: A novel cable interconnect system provides for the overnight delivery of advertising messages to optical disc libraries located at cable headends and for the automated and customized insertion of ads on a plurality of cable systems throughout a wide geographic area. A verification and accounting system provides ad run verification and accounting information. The cable interconnect enables the delivery of commercial messages, for example via satellite, on an overnight basis from a central control facility to cable television system headends located in any desired geographic area such that a large number of cable television systems can receive the video ads simultaneously.